NEWS ROUND UP
Goldfingers! Enjoy a caramelised break with the new KitKat Gold
Nestlé has unveiled a unique addition to its biggest confectionery brand - the new KitKat Gold. KitKat Gold is a delectable combination of trademark crispy wafer on a smooth milk chocolate base, topped with creamy white chocolate that has sweet caramel notes. The four- finger treat will hit stores in the UK from the beginning of February. A version of KitKat Gold was introduced in Australia in 2018 as a limited edition, and proved so popular that it was soon added to the permanent range. Alex Gonnella, Nestlé’s Marketing Director, Confectionery for the UK and Ireland, said: “We’ve
had an amazing response to the new KitKat experiences that we’ve introduced over the last few years. I am certain that KitKat Gold is going to be just as big a hit on these shores as it has been down under, especially if the reaction at Nestlé HQ is anything to go by!” The arrival of KitKat Gold is the latest in a series of innovations for the brand, including the launches of KitKat Green Tea Matcha and KitKat Ruby. In September last year, Nestlé also introduced the KitKat Chocolatory. The Chocolatory, which ran in store at John Lewis and York’s Chocolate Story until the end of December 2019, enabled
consumers to explore nearly 1,500 exotic flavour combinations. From the end of this month, customers in the UK will – for a limited period - be able to order luxury, handcrafted KitKats from the comfort of their own homes through the KitKat Chocolatory web shop.
KitKat Gold uses UTZ-certified cocoa beans sourced as part of the Nestlé Cocoa Plan. It has no artificial colours, flavours or preservatives. It will be launched in Co-operative and Nisa stores as an exclusive on 3 February 2020, before rolling out to most major retailers from 31 March.
Bodycare agrees deal to stock sugar free Uncle Joe’s Mint Balls
Uncle Joe’s Mint Balls has agreed a deal to supply the sugar-free version of its word famous confectionery to national health and beauty retailers Bodycare. Packets of Sugar Free Uncle Joe’s Mint Balls are now available at Bodycare’s 130 stories across the UK to coincide with the upsurge in healthier eating after Christmas.
Bodycare already purchases eight other lines from Uncle Joe’s including the traditional Mint Balls, Winter Nips, Herbal Cough
Sweets and Throat & Chest Lozenges. The Sugar Free Uncle Joe’s Mint Balls are favourites of the new Speaker of the House of Commons, Sir Lindsay Hoyle, the MP for Chorley, after he was diagnosed with diabetes. John Winnard, Joint Managing Director of Uncle Joe’s, said: “Our sugar free lines have become big sellers as more and more people try to reduce their sugar intake. The deal with Bodycare allows you to pick up a bag of your favourite sweets without
breaking the healthy eating regime which many people embark on at the start of the new year.”
In April this year HRH Prince Charles enjoyed a tour of the Uncle Joe’s Mint Balls factory in Wigan to celebrate the centenary of The Toffee Works. He saw how the sweets were manufactured and met Joint Managing Directors Antony Winnard and John Winnard MBE, the great, great nephews of the company’s founder, William Santus.
New investment secured for LoveRaw
A vegan confectionery specialist whose founder previously appeared on Dragons’ Den has recently secured a multimillion-pound investment.
LoveRaw was founded in Altrincham by Rimi Thapar who, two years ago, rejected a £50,000 investment offered by Dragons’ Den star Deborah Meaden, in determination to maintain a higher equity stake in the business. Since then, she and business partner and husband Manav Thapar
10 Kennedy’s Confection January 2020
have worked hard to hone the brand’s 100 per cent natural, vegan chocolate buttercup product, which is now sold in major supermarkets and other retail chains in ten countries.
The entrepreneurial duo approached Blue Horizon Ventures for investment, inspired by its vision to create the ‘largest ecosystem for tastier, healthier and sustainable food across the globe.’ In signing the seven-figure investment, the firm will now
support Rimi and Manav in their efforts to strengthen their existing market presence. This will be supported by newly appointed Non-Executive-Director Juliet Barratt, Co-Founder and previous Chief Marketing Officer of Grenade. Michael Kleindl, founder and managing partner of Blue Horizon Ventures, said: “Together, we will work to provide consumers around the world with plant-based and clean label products from the indulgence category and aim to
convert the current product options towards more sustainable and eco- friendly alternatives. “We are confident that LoveRaw has the opportunity to become market leaders in their sector.” Rimi added: “Having Blue Horizon on board is game- changing. Regardless of the investment, our values align with theirs: we are all on a mission to make plant-based eating the norm and to also turn LoveRaw into an international brand.”
KennedysConfection.com
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