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Official Launch Partner MACHINERY NEWS - powered by Kennedy’s Digital kennedysdigital.com Powered by Kennedy’s Digital


Digital Editor, Leon Kennedy, establishes the growing popularity of the recently launched Kennedy’s Digital website with new clients that are already using the creative platform to display their top machinery innovations.


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ince its launching in December, kennedysdigital.com has been well received by the industry, generating nearly 2,000 website views across 12 different countries - an impressive figure considering much of the month was taken up by Christmas and not many people buy industrial chocolate machines for their family members - or do they? We also saw a range of technology uploaded onto the site last month, with Tanis Food Tec’s state-of-the-art Thermosyphon Cooker being the most viewed, with 143 views. The closed-system solution displays advanced temperature control and the company’s bright pink branding across its equipment even makes them look like candy! Cama Group, a credited supplier of packaging solutions, is based in the mountainous region of Lombardy in Northern Italy and has made a powerful presence on kennedysdigital.com with its effective use of video. In fact, Cama Group’s creative videography caught the attention of the industry being the most viewed Knowledge Partner profile on the site so far, with over 300 hits in two weeks. Nearly 60% of the company’s machine listings are complimented with videos, the highest rate thus far. Furthermore, we are also very happy to welcome Wymbs Engineering to the platform as


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“Nearly 60% of the company’s machine listings are complimented with videos, the highest rate so far.”


our first knowledge partner of 2020. Founded 38 years ago, the business is a specialist supplier to the machinery sector (specifically pressurised manifold depositing) and continues to drive its innovation forward online with presence on Kennedy’s Digital and various other social media platforms such as LinkedIn and Facebook.


Furthermore TOMRA, a business with a keen focus on the environment, has become a partner with Kennedy’s Digital. The firm operates in over 60 markets worldwide and plans to showcase its technology on the site to push forward its digital marketing. Leon Kennedy, Digital Editor of kennedysdigital.com, comments: “The site has only been live for a few weeks and has already stimulated great support from the industry. Looking ahead, dreams are great for breakfast but hopeless for dinner and they only come true if you make them! I am so proud to be a part of a project that improves the efficiency of a wider market, the whole team here at Kennedy’s have big ideas for 2020 - this is just the beginning!”


Kennedy’s Confection January 2020


KennedysConfection.com


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