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Show Review


HONG KONG ELECTRONICS FAIR Fast East Movement


Organisers of the 39th Hong Kong Electronics Fair (Autumn Edition) and the 23rd electronicAsia have heralded both events a huge success. By Simon King.


50


D


espite the challenges of fluctuating


currencies, the on-going protests in Hong Kong and the US-China trade war, the two fairs attracted a total of nearly 67,000 buyers from 141 countries and regions. Over 50,000 buyers visited the Electronics Fair, while around 17,000 visitors attended electronicAsia.


Benjamin Chau, the Acting Executive Director of the Hong Kong Trade Development Council (HKTDC), said: “Despite these challenges, the twin electronics fairs and associated events ran without a hitch. As the world’s largest electronics marketplace, the HKTDC is taking the initiative to organise buying missions and strengthen its business-matching services this year to create more business opportunities.” Hong Kong’s electronics industry is the largest


merchandise export earner of the territory, with total exports reaching £283.3 billion in 2018, accounting for 68 per cent of Hong Kong’s total exports, up 10.7 per cent year-on-year. Dr C.H. Ng, Chairman of the Hong Kong


Electronic Industries Association, said that, in the first eight months of 2019, the value of Hong Kong’s electronics exports reached £173.9bn. One of the fair highlights was the Hall of Fame, which gathered more than 580 brands; another spotlight of the fair was the Tech Hall, which featured more than 160 exhibitors to showcase innovative technology in six themed zones, which included the new AI and Voice Recognition zone. On the show floor, there was much to see – ranging from a smart doorbell that recognises faces to a pair of sunglasses that can live stream HD.


The Hong Kong Electronics Fair had 4,300 exhibitors. In both its autumn and spring guises, the Fair is a window on global manufacturing of everyday electrical goods. Here is a snapshot of some of the products that caught my eye.


Hong Kong-based company Protronic (Far East) won a Hong Kong Electronic Industries award for Nowpresso, its portable espresso machine. The all-in-one product comes in two versions – a 12v model that can be charged via the cigarette lighter socket in a car and a model that can be charged in a similar way to a smartphone. Tracey Guo, Sales and Marketing Manager, said:


“Users simply insert a Nespresso capsule, pour in water – up to 500ml – and press a button. A cup can be detached from the unit. Nowpresso boils


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