NEWS GreenPan partners with Burton McCall G
reenPan, the specialist for healthy PFAS-free ceramic non-stick cookware, has joined
forces with UK housewares distributor Burton McCall to reach the independent trade channel including independent cookshops and garden centres in the UK Burton McCall will commence
outreach from 1 June 2023 and will initially be responsible for the distribution of GreenPan’s four leading product ranges in the UK: Première, Barcelona Pro, Copenhagen and Cambridge. Neil McIntosh, UK Country Manager, said: “We are pleased to
partner with Burton McCall for distribution of the independent channels, who have an impressive portfolio of premium homeware brands and are known in the industry as a best in class distributor.
HAUS takes on UK distribution for trio of brands
H
AUS, a leading provider of premium kitchenware and culinary products, has been appointed as the exclusive UK importer and distributor for renowned brands De Buyer, Lion Sabatier, and
Trebonn. The three brands will be showcased at the highly anticipated Exclusively Housewares exhibition, taking place in London on the 13th & 14th June. Attendees are invited to visit HAUS’s stand at EH229 to experience a selection of products from De Buyer, Lion Sabatier, and Trebonn. Effective from July 1st, HAUS will begin operations as the UK distributor for De Buyer and Lion Sabatier, further bolstering its reputation as a trusted supplier of professional-grade kitchen tools and knives. Additionally, Trebonn will be slightly earlier, initiating order-taking at the Exclusively Housewares show. Trebonn’s stylish and innovative kitchen accessories are sure to impress food enthusiasts and home cooks alike. “We are extremely proud to be appointed as the exclusive UK importer and distributor of De Buyer, Lion Sabatier, and Trebonn,” said Paul Shelley, managing director at HAUS. “These brands represent excellence in the industry and are already highly regarded by foodies and home cooks. We are excited to introduce their exceptional products to our customers, who share our passion for culinary excellence.” HAUS’s partnership with De Buyer, Lion Sabatier, and Trebonn underscores its commitment to offering a comprehensive range of premium kitchenware, providing retailers and consumers with access to the most reputable and sought-after brands within our much-loved industry.
Robert Dyas launches MyDyas loyalty scheme
R
obert Dyas has become the latest retailer to launch a new loyalty scheme, MyDyas, as it looks to support customers with the rising cost
of living.
Members will be rewarded with exclusive pricing on home and garden essentials, personalised offers as well as receive points every time they shop. Customers can sign up online, at the shop tills or
through QR codes around the store to access the scheme. Current
RobertDyas.com account holders will be automatically transferred to the new loyalty programme. Trading director, Andrew Gabriel, said: “We’ve been on
the high street helping customers for over 150 years so it makes perfect sense, now with the cost-of-living crisis, to ensure we continue to be of service. “Times are tough and we want to help our customers by
offering reduced pricing on hundreds of everyday items when they sign up to MyDyas, as well as reward them with points every time they shop.”
6 | June/July 2023
housewareslive.net
We have an ambitious UK growth target for the next couple of years and with Burton McCall’s expertise they will help broaden our distribution and the accessibility and visibility of GreenPan products to consumers.” “With new EU regulations expected in 2025, we need to make the conversation around the dangers of PFAS products as clear as possible and we’re delighted Burton McCall will be joining us to raise awareness of this important topic.”
Michelle Dickinson, managing director of Burton McCall Ltd, added: “We are thrilled
to be adding GreenPan to the Burton McCall portfolio, the fit is perfect. We’re extremely excited to see how we further assist the development of the brand in the UK.”
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