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SUSTA


TAINABILITY TY


percentage of the millions of annually discarded plastic bottles that are not making their way to recycling points.


• Matthew Orme, director ofWenlock Spring, believes suppliers and vending operators can do more to educate consumers about the importance of recycling. “It’s everyone’s responsibility to continuously aim to reduce landfill and energy consumption.” Wenlock Spring uses 50 per cent British-sourced, recycled plastic in its rPET bottles and it is working towards a circular economy where bottles are used, recycled and remade into new rPET bottles – cutting emissions by 79 per cent.


Just last month Mondelez announced a commitment that by 2025 its sustainability programme would deliver 100 per cent of the cocoa needed for its chocolate brands.


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Chairman and chief executive offfficer Dirk Van de Put, explained: “Our purpose at Mondelez International is to empower people to snack right and that journey begins with the ingredients we source, including cocoa.”


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“As demand for chocolate continues to grow, we are leading the transformation to build a thriving cocoa sector, an ingredient essential to our growth. This is an important milestone for our Cocoa Life programme and will ensure more consumers around the world can be confident that the chocolate brands they love are made the right way.”


It is important to note that progress is being made in recycling rates however. Data from the Paper Cup Recovery and Recycling Group (PCRRG) suggest that these rates have increased from an estimated one in 400 to an estimated one in 25 in just two years. The target for 2019 is one in 12 and there are now more than 4,500 paper cup recycling points in the UK for consumers to return cups.


• For packaging specialist Huhtamaki, this is a huge achievement and marketing executive Clare Moulson reveals that the company capitalises on this with its unique on-cup QR code that links to a website which directs consumers to their nearest recycling points. All Huhtamaki’s cups are manufactured in the UK using PEFC (Programme for the Endorsement of Forest Certification) paperboard from sustainable sources.


• Managing director of 4 Aces, Chris Penn, believes vending will take a lead from the high street where there is a strong focus on eco-friendly produce, from heritage hot drinks to green packaging. “Those who aren’t using paper packaging, paper or PLA cups run


the risk o offffering t


hat is not in line with what the majority of consumers want. f looking like they are providing a cheaper, old-fashioned


PACKAGING AND RECYCLING


With alarm bells ringing loudly over the scourge of discarded packaging and the effffect it is having on the environment, this is another key area where sustainable practices will go a long way to securing a more promising future for the planet.


Drinks packaging in particular, has been in the spotlight as manufacturers aim to reduce single-use plastic – waste that is only used for a few minutes and then potentially leftft to pollute the


their part in handling some of the waste, but there is still a sizeable The numerous established deposit return schemes are playing environment for hundreds of years.


“Ethically sourced products carry a value and cheap packaging, that isn’t eco-friendly, downgrades the whole product, including the drink, and makes it feel like an inferior offffering.


“This doesn’t mean that packaging has to be plain. In fact, if you


choose c printed, i


n line with the brand. Any environmental message is then ups that carry the seedling logo and have them bespoke


‘owned’ by your company. Yo strong, tangible green agenda.


You are shouting out that you have a very


“Remember, vending now needs to offffer solutions that tick all boxes; concentrating on taste and price just isn’t enough. In order to provide the best beverage experience, you have to offffer the best of everything – and that includes the cup.”


The key is that is that these and other cups are recyclable even with the plastic lining inside them as this can be now be separate d


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