was smooth. He’d used an Action Coach for his previous franchise, which allowed him to exit and seamlessly launch his ActionCOACH franchise in Rugby in May 2015. Matt was ready for a new adventure. He says: “From October 2014 to April


A


2015, I worked with Action Coach Mark Jennings to reach a point where I was able to sell my franchise and move on to something new. I had already made my mind up that ActionCOACH would be my next challenge, so once I got to the stage where my previous business was in good shape, I was pretty much ready to get started. I was smitten with ActionCOACH’s values and a clearly articulated culture. I went on the discovery day and made a conscious decision that I wouldn’t need to look at any alternatives.”


p Matt Ewer helping his client transform his business and his life


Embarking on a new adventure Matt was then fully prepared to embark on his latest adventure into business coaching. He fl ew over to Las Vegas to complete his training at ActionCOACH University. “You’re completely immersed in the


ActionCOACH culture during the training – I loved every second. Having been coached before – and as a business owner – I could see how much of the learnings could be applied. I’d been looking for a new challenge and I was more motivated than ever before. I moved to a mentality of soaking up as much learning as I could. “When you start an ActionCOACH


franchise, you’re given a master coach until you reach a good level of income. I maintained my relationship with Mark Jennings as he is a franchise partner but also a master coach with the UK support team – he helped me get up to speed. I launched my franchise in May 2015 and quickly moved to service


“Ever since my twins arrived,


it’s been my vision to build a firm and have a business that works in


my absence, so it just made


complete sense”


offi ces after securing three clients in the fi rst two months through business networking events. “After just two years, I’d reached a monthly client income of £21,000 through a mixture of two-day coaching events, group coaching and one-to-one coaching. My year-two turnover was similar to


that which I achieved with my previous franchise, but the profi t margin is much higher with ActionCOACH. “It wasn’t just my business that was


growing, my family was too. In June 2016, my wife gave birth to twin boys, Ralph and William. The importance of creating a business that would allow more fl exibility for a better work-life balance increased by 200 per cent that day. More time with my family quickly became a necessity. I knew I would need to develop my business so that my income would continue to increase without me being constantly in the offi ce.”


Adventuring furt her than ever before In October 2018, ActionCOACH introduced an exclusive territory Firm Builder licence that allows franchise partners to build a fi rm of employee coaches in an area containing 10,000 business owners. Matt’s


lready well established in his local community, Matt Ewer’s transition into business coaching


16


Page 1  |  Page 2  |  Page 3  |  Page 4  |  Page 5  |  Page 6  |  Page 7  |  Page 8  |  Page 9  |  Page 10  |  Page 11  |  Page 12  |  Page 13  |  Page 14  |  Page 15  |  Page 16  |  Page 17  |  Page 18  |  Page 19  |  Page 20  |  Page 21  |  Page 22  |  Page 23  |  Page 24  |  Page 25  |  Page 26  |  Page 27  |  Page 28  |  Page 29  |  Page 30  |  Page 31  |  Page 32  |  Page 33  |  Page 34  |  Page 35  |  Page 36  |  Page 37  |  Page 38  |  Page 39  |  Page 40  |  Page 41  |  Page 42  |  Page 43  |  Page 44  |  Page 45  |  Page 46  |  Page 47  |  Page 48  |  Page 49  |  Page 50  |  Page 51  |  Page 52  |  Page 53  |  Page 54  |  Page 55  |  Page 56  |  Page 57  |  Page 58  |  Page 59  |  Page 60  |  Page 61  |  Page 62  |  Page 63  |  Page 64  |  Page 65  |  Page 66  |  Page 67  |  Page 68  |  Page 69  |  Page 70  |  Page 71  |  Page 72  |  Page 73  |  Page 74  |  Page 75  |  Page 76  |  Page 77  |  Page 78  |  Page 79  |  Page 80  |  Page 81  |  Page 82  |  Page 83  |  Page 84  |  Page 85  |  Page 86  |  Page 87  |  Page 88  |  Page 89  |  Page 90  |  Page 91  |  Page 92  |  Page 93  |  Page 94  |  Page 95  |  Page 96  |  Page 97  |  Page 98  |  Page 99  |  Page 100  |  Page 101  |  Page 102  |  Page 103  |  Page 104  |  Page 105  |  Page 106  |  Page 107  |  Page 108  |  Page 109  |  Page 110  |  Page 111  |  Page 112  |  Page 113  |  Page 114  |  Page 115  |  Page 116