EDITOR’S LETTER


WELCOME TO THIS special edition of Business Traveller Asia-Pacifc, in which we celebrate our annual Business Traveller Awards. This year they take new form – and new scope. The Global Awards category


includes input not only from our readers worldwide but also a panel of expert judges drawn from the felds of travel, hospitality and the media; meanwhile our Asia-Pacifc awards were voted for by readers based in the region. An astonishing 95,000-plus people around the world took part, and the response was especially enthusiastic here in Asia. Within these pages you’ll fnd some thought-provoking results. In the global airlines category, Qatar Airways made it a near clean sweep and won Best Global Airline, raising the bar to unprecedented heights and posing a challenge to the likes of Singapore Airlines. The latter, however, won Best Asia-Pacifc Airline for the 34th year in a row (also winning the frst class award globally) – read on to discover why. In fact, the nation of Singapore did rather well – and across many categories: surely something for our friends in Hong Kong to ponder. Some results are a little curious – Star Alliance won best airline alliance in most regions, but not ours. Here, Oneworld took the prize, and that may be because of some high-profle Asia-Pacifc Oneworld members. Malaysia Airlines’ Enrich loyalty programme won best in the region; our writer speculates this may, in part, be due to its fast track to the much-coveted Oneworld Emerald status. You may not agree with all the results, but we hope they will at least stimulate debate. Do let us know what you think!


Nick Goodyer Editor


C O NTR I B UT O R S


CARMEN JENNER


Living in Perth, Australia, Carmen is a freelance travel writer. She also runs the Fluffy T


owel T ravel blog, for


travellers who love fluffy towels as much as their discoveries. On page 27 she takes us on a whistle-stop tour of Kuching, the colourful and exotic capital of Sarawak, Malaysia.


STEVE WHITE Steve is a Hong Kong-based journalist


and intrepid traveller with more than 25 years’ experience editing and writing for a range of publications in Asia. In


this issue he looks at the growing MICE sector in Taiwan, and what that means for its offerings in three of the island’s cities. Turn to page 78 to learn more.


STEPHANIE VERMILLION Stephanie, who lives in Cleveland,


Ohio, is writer and photographer who specialises in wellness trends and


adventure travel; her work has appeared in National Geographic and T


ravel + Leisure. On page 30 she turns her


attention to journalling as a way of improving one’s well-being.


06 BUSINESS TRAVELLER ASIA-PACIFIC


NOVEMBER/DECEMBER 2025


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