Wire
UK - Only a handful of land-based gaming suppliers took a booth at the ICE London exhibition in April with many deciding instead to walk the floor. However, the companies that did exhibit, including TransAct Technologies, reported a busy event that exceeded expectations.
“We’ve been blown away by the interest from visitors at ICE, with promising leads across each day of the show,” described TransAct’s Rob Denham in London. “It’s been a busy show from the outset and while we’ve seen lots of existing customers, the number of walk-ons asking for printers has been staggering. Meeting colleagues after two years apart due to Covid-19 has been amazing, but the level of business conducted at this year’s ICE has very pleasantly surprised the team. Many of those visiting our booth have discovered us for the first time and the opportuntity to discuss projects with new clients is the reason why ICE is such an important show.”
GERMANY – The Gauselmann Group has appointed Dr. Bastian Scholz who is responsible for the coordination and intensification of the political work of the Group in the Management Board area
Marketing, Communication and Politics as Senior Manager Public Affairs.
“With the appointment of Dr. Bastian Scholz, the Gauselmann Group‘s policy department will be further strengthened. We are very pleased that we were able to win such a well-connected and experienced employee at a young age,” explained Manfred Stoffers, Board Member for Marketing, Communications and Politics.
SPAIN – GoldenRace has signed a partnership with
Paston.es to provide the Spanish online platform with its suite of virtual sports and games. The deal, marking the first time
Paston.es has incorporated the betting vertical into its gaming offer, will see a selection of number games such as Spin2Win and Keno join football competitions and races.
“GoldenRace continues to strengthen its presence in Europe, and especially in Spain, thanks to this strategic alliance with
Paston.es. We are delighted to be live on their platform so Spanish players are able to enjoy our unrivalled virtual sports and games,” commented Martin Wachter, CEO and Founder of GoldenRace.
“We are very excited about this new launch. We have the firm conviction that virtual betting will be very popular among PASTÓN players and will contribute to the consolidation of our company in 2022,” added Jorge Guerrero, CEO of PASTÓ
N.es.
P18 WIRE / PULSE / INSIGHT / REPORTS
Customers celebrated the first in-person Grand National since 2019 by returning to high street shops and getting in on the action online.
Entain reported a record-breaking number of bets on April’s Grand National at Aintree, the biggest 10 minutes of the year in the horse racing calendar. Entain’s customers got in on the action both in shops and online through its Ladbrokes and Coral brands.
It was made extra special as fans were able to both physically attend the annual festival and step inside betting shops to wager on the Grand National for the first time since 2019.
12.75 million bets were taken by its brands across the three-day Grand National period, marking an increase on bets in 2019 – the last time customers could use both retail and digital. On Saturday in particular.
Entain reported a total of 4.1 million bets and total stakes up 72 per cent compared to 2021. Over 20,000 bets-per-minute were placed online in the run up to the race, demonstrating the scalability of Entain’s industry-leading platform. In total, Entain reported there were 538,000 active customers online, for Ladbrokes and Coral combined.
FDJ sees first quarter revenue up 14 per cent in France
France
La Française des Jeux (FDJ) saw its turnover for the first quarter of 2022 increase by 14 per cent, to €613m, with betting levels up by 10.2 per cent to €5,061m.
Te operator revealed that in Q1 2021 the measures taken by the French authorities to stem the Covid-19 epidemic had affected its point-of-sale activity, with nearly 10 per cent of its network closed, mainly bars. Conversely, the digital business had recorded exceptional growth.
At the start of the year, activity progressed on all channels, despite the virtual absence of a long draw cycle (high jackpot), unlike the first quarter of 2021.
Customer service agents responded to customers in less than half a minute on average. Te event culminated in a fairy tale Grand National win for 50-1 winner Noble Yeats, ridden by amateur jockey Sam Waley-Cohen. 65,000 bets were placed on Noble Yeats across Entain’s brands.
Dom Grounsell, Deputy Director of Digital at Entain, said: “We were delighted to see the Grand National returning in all its glory with a huge crowd to cheer on the runners and riders. We pulled out all the stops to add to the moments of excitement for our customers across all our brands, apps and shops, and we were the only major operator to provide uninterrupted service from our platform and our customer support teams.
“Te magical ending to the race reinforced that there is no event quite like the Grand National to generate passion and interest among our horse racing fans. Whether it’s in-person or online, Entain is committed to transforming horse racing to make the sport even more exciting for our customers.”
Points of sale increased by 11.5 per cent, to €4.5bn, thanks to the Group’s marketing and sales initiatives and the return to normal of the environment. Digital stakes stand at a high level of €575m. Tis performance was up by one per cent compared to an extremely high comparison base in the first quarter of 2021, showing the solidity of the Group’s online activity. Digital bets represented more than 11 per cent of total bets.
Turnover increased for all FDJ activities. Lottery stood at €467m, up 14 per cent, driven by the growth in stakes (up15.3 per cent). Te draw stakes amount to €1.5bn. Teir increase of 9.5 per cent is explained by the growth of Amigo, whose stakes now exceed their pre-crisis level.
Te performance of Loto and Euromillions is affected by the virtual absence of long cycles.
UK
Cocamatic Group’s Arcadia salons in Madrid have installed a number of Zitro cabinets including the supplier’s Altius Glare cabinets featuring a new Wheel of Legends multi-game, Fusion Glare with Far West, and Allure Glare with Bashiba Egyptian. “Zitro’s new products bring a different gaming dynamic to what we offer, in unique and exclusive cabinets that are giving a new twist to the salons, elevating them to a surprising category and are having a great success among players,” commented Cocamatic’s Group Managers. Vicente Fernández, Commercial Director of Zitro, added: “I would like to thank the Cocamatic Group for the great reception they always give to our products, both by their managers and their customers, and we are sure that the great diversity we bring to their salons will delight all player profiles.”
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