Wire EMEA
Better Collective Acquires Futbin
Holland - Stakelogic Live with BetCity Stakelogic Live continues to build its presence in the Dutch market after launching a suite of Live network games with operator BetCity. Players at
BetCity.nl can now enjoy the authentic experience that Stakelogic Live offers via its suite of live casino content. This includes American Blackjack tables, European Roulettes, Auto-Roulette and Auto- Roulette Classic tables. In addition, players can also play a range of games broadcast from a dedicated BetCity live dealer studio.
Operated by Stakelogic Live and with broadcasts delivered by ORYX, the BetCity Branded studio is based in the Netherlands and consists of four blackjack tables and one roulette table.
The launch of Stakelogic Live and the dedicated BetCity live studio builds on the existing partnership between the two, with the operator stocking the provider’s full suite of classic and modern video slots allowing it to captivate and entertain its players with the best games in the business.
Stephan van den Oetelaar, CEO at Stakelogic, said: “BetCity has quickly emerged as one of the top brands in the Netherlands thanks in part to its leading game portfolio. It is now taking this to the next level with Stakelogic Live and its own dedicated live dealer studio.”
Malta - Raw iGaming acquires Leander Games RAW iGaming has purchased Leander Games which will power the rapid expansion of its SuperSlice games across regulated markets as well as introduce a new business area in aggregation.
Tom Wood, CEO of RAW, added: “This is an amazing opportunity to bring together our SuperSlice innovation with one of the best distribution platforms in the industry along with access to the studio that is known for great titles like Ave Caesar and Alibaba and the Forty Thieves.”
Holland - Better buys sports media sites Better Collective has bought
Soccernews.nl, one of the most visited Dutch online sports media, and
Voetbalwedden.net, a well-established Dutch online sports betting community, in separate transactions for total upfront payments of €5.9m, with maximum deferred and earnout payments of €3.75m.
The two acquisitions form a strategic move that will establish Better Collective with a leading position in the Dutch online sports betting market. It is expected that revenue in Better Collective Netherlands will exceed €3m in 2022, which will be the first full fiscal year in that market. As a new market, the Netherlands is expected to produce high growth for several years.
P12 WIRE / PULSE / INSIGHT / REPORTS
Better Collective acquires Futbin and related domains for €105m in bid to further expand its digital sports media presence in esports.
Better Collective is continuing to expand within esports after acquiring Futbin and related domains for a total price of up to €105m.
With 50 million monthly visits on its website and three million daily active users on its proprietary app, Futbin is the world’s leading esports brand related to the FIFA esoccer game.
Together with its associated domains, the platforms provide a major player base with important insights into the game of FIFA. Te main business model of the platforms is ad sales and, more recently, the launch of the Futbin app has driven significant revenue growth with subscription services, which is still in an early stage but with a very promising outlook.
Te asset acquisition entails a significant revenue diversification for the sports betting media group as current revenue is not derived from activities related to sports betting, but through ads sales to retail and consumer brands as well as subscription.
Gaming1 integrates AconcaguaPoker into ESC online platform
Portugal
GAMING1 has integrated AconcaguaPoker’s poker offering into the ESC online platform, operated by Estoril Sol Digital.
AconcaguaPoker’s collection of poker-themed content, including cash table games Texas Hold ‘em and Omaha, as well as weekly and monthly tournaments presenting a variety of rewards.
Tis announcement sees the operator become the first in Portugal to supply a global online offering composed of three platform verticals: poker, sports betting, and casino.
GAMING1 premiered live casino in Columbia in collaboration with Evolution in 2020. To enhance the offering further,
Jesper Søgaard, CEO and co-founder of Better Collective, commented: “Esports is maturing and attracting more and more people globally – also professional athletes. Acquiring Futbin and related assets is a clear testament to Better Collective’s ambition of creating a platform that reaches esports audiences across the world.
“And even though more than 100 million people visit our esports platforms every month, we will continue to look for additional growth. We are very impressed with the high growth profile and the technology behind Futbin and the other assets in the portfolio. We expect to see significant positive synergistic effects with Better Collective’s business going forward.”
During the last 12 months, the platforms generated €13m in revenues growing with a CAGR of 55 per cent from 2019 to 2021. Te team behind Futbin will continue to provide assistance to the business to ensure continued strong development of the platform, which will also be subject to investments going forward.
GAMING1 has integrated the technology of AconcaguaPoker, a popular operator within South American markets.
Utilising AconcaguaPoker’s onboarding technology, the partnership between the two online specialist will enable players to enjoy multiple integrated bonusing benefits that will work seamlessly across all three of the verticals.
ESC Online’s platform will also allow players to gamble with international competitors, opening the possibility of online tournaments with international liquidity, which will see the best players invited to participate in a final at Estoril’s online or offline casino.
GAMING1 and Estoril Sol Group have already demonstrated the strength of their partnership in the Portuguese market, having previously launched online dice game in 3D, Banca Francesa.
EMEA
VBET has joined the International Betting Integrity Association (IBIA). Te VBET brand will now feed into IBIA’s global betting integrity monitoring and alert platform.
Te operator joins many of the leading regulated sports betting operators in the world, with the association’s members accounting for over $137bn (€115bn) in global betting turnover per annum and nearly 50 per cent of all regulated commercial operator online betting activity.
Tigran Harutyunyan, Head of Trading and Sports Unit at VBET, said: “We are delighted to be joining the membership of the International Betting Integrity Association and we look forward to our mutual collaboration. We offer markets on over 120 sports globally, so helping to maintain the integrity of the sporting events we offer to our customers is vital.”
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