This month’s sustainable cleaning is sponsored by
www.kcprofessional.co.uk
Responsible, sustainable business
Last year, Metsä Tissue outlined its Tissue 20 project, a key component in its Responsible & Sustainable Business approach, and is now pleased to provide an update on the project.
Launched in 2008, Metsä Tissue’s Tissue 20 project aims to achieve a saving comparable to 20% of the company’s 2007-level energy consumption by the end of 2012. The project is making good headway and the company expects to meet the set goal by the end of this year.
Metsä Tissue has recently adopted a new logo and visual identity (as of 9th February 2012). The change is part of the unification of its parent company (the Metsäliitto Group) and its corporate identity. Metsäliitto Group will now be known as Metsä Group. The new logo is a moose head nobly carrying a forest in its antlers and the word Metsä - a Finnish word for forest. The new corporate identity communicates that Metsä Group, and all its subsidiaries and brands, including its leading away-from-home brand, Katrin, are responsible and renewing businesses that respect their roots and are even stronger than before. Their products and services contribute to the everyday wellbeing of people and the environment.
The Tissue 20 project is proof of this. Since the start-up of the project, Metsä Tissue has successfully implemented more than 300 practical improvements related to energy efficiency. Actions taken so far have already achieved a total saving comparable to 16% of the targeted 20%.
Actions taken in 2011 achieved a year-on-year efficiency improvement of 3.6%. All the mills improved their energy efficiency, the biggest per-mill improvement being 8%.
Metsä Tissue has also been awarded a grant of over €400,000 by the European Commission as part of its Sustainable Industry Low Carbon (SILC) Scheme. Metsä Tissue is participating in the scheme with its Sustainable Low Carbon Tissue Manufacturing Project.
The project’s main target is to analyse and develop concepts for the optimisation of heat recovery systems at all tissue paper mills operated by Metsä Tissue. The mills will adopt the template successfully established at two German mills in 2009-2010. The project is part of the company’s Tissue 20 project, which aims to implement energy-saving actions to achieve a combined saving equal to 20% of the company’s 2007-level energy consumption by the end of 2012.
Metsä Tissue’s project was one of only two projects to pass all the strict thresholds defined by the European Commission. The Commission confirms that the requirements were extremely strict in order to assure the quality of the accepted projects.
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“This grant enables us to radically speed up the project realisation time,” says Rudi Staszewski, Project Manager and Energy Efficiency Coordinator at Metsä Tissue.
“The forthcoming efficiency improvements are important steps mitigating climate change. This grant will give us an extra boost, enabling us to channel more resources into the valuable energy efficiency work being done at Metsä Tissue,” confirms Jarkko Kaplin, Vice President, Purchasing and Energy at Metsä Tissue.
Metsä Tissue will be publishing the project results and will consult other companies and organisations on themes related to energy efficiency. The final report will be published at the end of the project.
www.katrin.com
www.metsatissue.com
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