happeninginEvents Wild Lights
Norristown, PA – Elmwood Park Zoo is lighting up the holiday season with a new multi-day festival featuring millions of LED lights spanning the zoo’s entire 16-acres. Guests will be transported into a dazzling winter wonderland with the help of animated light installations, lit pathways, guided tours, music and themed stops along the way. Wild Lights is creatively designed with light installations and production courtesy of GES Events and is sponsored by 1SEO with support from the Valley Forge Tourism and Convention Board. Hosting a company holiday party? After having your event in the Canopy Gardens, you and your guests can step outside and enjoy the Wild Lights as part of the experience!
epzwildlights.com Meet AC Expands Virtual Reality Experience
Atlantic City, NJ – Thanks to an extension of the virtual reality (VR) experience creat- ed through Meet AC's partnership with YouVisit, meeting planners can now enjoy a digi- tal tour of Atlantic City’s offerings for conferences, conventions, events and beyond!
This newest offering from Meet AC includes an enhanced VR experience where the user will be able to check out what there is to see and do once their meetings are through. Immerse yourself in this virtual journey that includes everything from surfing in the Atlantic Ocean to riding the third tallest Observation Wheel in the U.S. to strolling Atlantic City’s world-famous Boardwalk - and so much more!
The YouVisit experience offers planners a clearer, more immersive view of AC as they virtually explore the Convention Center and surrounding destination via this engaging technology. “Immersive experiences perform in ways that our photos and our floor plans have never been able to. They show the beauty of our destination and the flexibility of our facilities in 360-degrees. They make it easier to see how the flow of an event will work from an attendee perspective and enable the viewer to learn more about the specifics of an event space in less time,” stated Sandi Harvey, Vice President of Sales for Meet AC.
meetac.com Visit Bucks County Brings Local Flavor
Bucks County, PA – Visit Bucks County (VBC) shared newly developed content, including Ice Cream and Ale Trails, video from their planner's showcase event at Peddler's Village, the Well Seasoned food and beverage magazine, and results from the first-ever, countywide Restaurant Week during their Annual Meeting and Luncheon at Parx East in Bensalem.
VBC developed new ways for tourists to explore Bucks County through the Bucks County Ale and Bucks County Ice Cream Trails. As guests travel along the Ale and Ice Cream Trails, they are encouraged to taste craft brews and indulge in homemade ice cream flavors. These mapped routes take visitors on a tour of the area’s best breweries and creameries spanning the county. To promote to consumers in Washington, DC and New York City, VBC organized consumer activations that promoted Bucks County as a premier getaway, bringing thousands of ice cream samples from the Bucks County Ice Cream Trail to potential visitors.
As the popularity of foodie tourism continues to rise, VBC created their first-ever countywide Restaurant Week. Nearly 70 restaurants spanning more than 20 different towns participated, allowing everyone to explore a wide variety of the area’s best culinary experiences.
To highlight Bucks County’s countryside lodging properties, VBC also unveiled a brand-new YouTube video series, “Check In.” In each video, Bucks County innkeepers give visitors a tour and inside peek into the character, details and décor that make each property unique.
visitbuckscounty.com 9 8 Novemberz December2018
Kevin Crawford Photography
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