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Letters


WHAT’S THE FUTURE OF SPA DESIGN?


Bill Bensley, owner, Bensley Design Studios


My company has designed more than 180 resorts (all of which have spas) in 30 countries but right now, for us, it’s all about China. The fact that there are two billion affl uent Chinese people who are going to travel and see everything new the hotel industry has to off er is exciting. And as more people around the world begin to travel internationally, I think that there will be an increasing need for spa staff to speak many languages. Half of our work is happening in


China – we’re designing hotels and spas for Ritz-Carlton in Lijiang and Hainan, and for Capella in Guangzhou and the Himalayas, to name a few. Most of my projects have very healthy budgets and each of these resorts will have a spa more fabulous than the next. The challenge for spa design, how-


ever, will be avoiding repetition – long gone are the days of scented candles and fl oating fl owers and spas as we know them will fade away. Everyday, when I’m at home in Bangkok, I have a two-hour massage and use that time to think. I’m having a massage as I write this and I’m thinking that spas need to be designed more like home – with lots of collections of books, art and sculptures. The key will be to keep raising the bar and to create newer, more diverse experiences.


Contact Bill Bensley Email: bensley@bensley.co.th Tel: +66 2 381 6305


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Future spa design will be about creating newer, diverse experiences


KATIE BARNES, MANAGING EDITOR, SPA BUSINESS


Do you have a strong opinion, or disagree with somebody else’s point of view on topics related to the spa industry? If so, Spa Business would love to hear from you. Email your letters, thoughts and suggestions to theteam@spabusiness.com


Bensley designed Coqoon Spa at Indigo Pearl resort in Phuket


Read Spa Business online spabusiness.com/digital Spa Business 3 2014 ©Cybertrek 2014


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