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SUSTAINABILITY


Green matters


AS ENERGY BILLS SOAR, SPORTS CLUBS ARE AIMING FOR LONG-TERM SUSTAINABILITY AND COST REDUCTIONS. WE LOOK AT A RANGE OF INITIATIVES, PRODUCTS AND PROJECTS BEING DEVELOPED IN THE INDUSTRY


DOW CHEMICAL COMPANY - SOCHI 2014


has been announced by the Sochi 2014 Organizing Committee as the Official Carbon Partner of the XXII Olympic Win- ter Olympic Games, to be staged from 7-23 February, 2014. The direct carbon footprint associated with the delivery of the Games will be mitigated through the implementation of energy-efficient


T


he Dow Chemical Company, al- ready the Official Chemistry Company of the Olympic Games,


technologies, with improved greenhouse gas (GHG) emissions performance in the key areas of infrastructure, indus- try and agriculture. All projects will be implemented in the Russian Federation, generating savings and long-lasting ben- efits to the host country’s economy. Dmitry Chernyshenko, president of


the Sochi 2014 Olympic Winter Games Organizing Committee, said: “We aim to be the most innovative Olympic Winter Games in history. The positive impact will leave behind a heritage not only to Sochi and the Krasnodar Region, but to Russia and its people for generations to come,” During the Games, Dow will lead an initiative to mitigate the direct carbon


footprint associated with the hosting of the Games through the implementation of energy-efficient technologies, result- ing in a net decrease of greenhouse gas emissions in the key areas of infrastruc- ture, industry and agriculture. Amy Millslagle, marketing vice presi-


dent, Dow Olympic Operations, says: “In the area of Games infrastructure, build- ings contribute nearly 40 per cent of the man made GHG emissions. Improve- ments that reduce the heat transfer across the building enclosure have a large impact on the energy consumed to condition the interior. We’re working with local partners in Russia to introduce high-performance polyurethane foam as insulation material for windows and other potential sources of cold air infil- tration, ensuring less energy usage by newly-built apartments.” Public engagement will also play an


important role on the journey to help transform Sochi 2014 into a Games city with minimal impact on the climate. Dow will also partner with Offsetters Climate Solutions – the supplier of carbon offsets to the Vancouver Organizing Committee in 2010 – to develop measurement tools to account for the carbon benefits of the solutions implemented in Russia. ERM – a global provider of environ-


Dow, the official chenistry company of the Games, will introduce a range of green schemes at Sochi 60 Read Sports Management online sportsmanagement.co.uk/digital


mental, health, safety, risk and social consulting services – will provide critical review and assurance for the partnership.


Issue 1 2013 © cybertrek 2013


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