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HEALTH CLUB MANAGEMENT


Premium in Paris: Pure Club Med Gym p36


The rise of the group exercise-only gym p28 CONTENTS


03 Editor’s letter Is the sector doing everything it needs to do to engage with today’s consumer, asks Kate Cracknell


06 Letters Research from Us Girls shows body image is still a barrier to exercise for young girls, says programme manager Karen Keohane


08 News round-up Mytime Active acquires MEND, local authorities’ public health budgets are announced, and DW Fitness unveils new club in Lincoln


16 International news Fitness First Middle East opens its 32nd club, and DiR in Barcelona launches a triathlon ‘club in club’


18 People news ukactive announces new board members, and Beattie leaves énergie


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20 IHRSA update Bill McBride considers how clubs can best communicate their USPs, plus a preview of next month’s IHRSA Annual Convention


24 ukactive update David Stalker outlines the music usage agreement reached between ukactive and PPL


26 Competitive edge Ski the World event for Make-a- Wish, and a trek to Machu Picchu


27 Diary dates A round-up of the leading health events over the next few months


28 Everyone’s talking about... Group exercise gyms Will the current influx of standalone group exercise studios be a lasting trend or just a passing fad? We ask the experts


Read Health Club Management online at healthclubmanagement.co.uk/digital


30 Interview Billy Garrett The sports operations manager for Glasgow Life talks to Kate Cracknell about driving a culture of physical activity, and making positive changes at a population level


36 Bastille bijou Kate Cracknell visits the new Pure Club Med Gym, a high-end fitness offering in central Paris


41 Going public Across the UK, the momentum is growing behind the public sector spa. David Thompson looks at the facilities leading the way


46 Interview Mike Kelly The director of public health at NICE tells Julie Cramer why the organisation is determined to get GPs prescribing exercise


February 2013 © Cybertrek 2013


Billy Garrett on population-level change p30


Engaging members in indoor running p62


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