g2E rEViEW 77
pany Aristocrat, on their own stand, Casino International met
Marty Glazman, General Manager Sales Operations for North
and South America. He explained: “Interblock has been repre-
sented here by Aristocrat, and they have done and will continue
to do a great job, but we wanted to increase our presence at G2E
because we feel there’s a good market for two of our products:
the eight-station or ten-station Roulette, and the new Sic-Bo
we’re introducing.
Bally Technologies had an enormous space at G2E, as we
have come to expect – and of course, their product was very
good indeed. Their stand boasted 50 per cent more games than
last year, and an eye on their Networked Floor of the Future
Command and Control Center solution, with live demos avail-
able for visitors.
Making its debut at G2E was the Blazing 7s Multi-Slot Reel
Slot, which Ballys says is one of the industry’s first multi-game
steppers, with three games for players to choose from.
The much-admired GameMaker platform also had a new
addition, the Super Progressive Suite, and the GameMaker HD
Scheduler, plus a new version of the cabinet with six of the com-
pany’s key slot games on, for the international market.
Atronic also had an expansive stand, and some great prod-
TouchBet Live-Roulette, Novo Multi-Roulette, Novo TouchBet uct. The standout for us was Deal or No Deal – What’s Your
Live-Blackjack and Novo TouchBet Live-Sic Bo all featured Deal?, a wonderfully innovative slot machine with no reels! The
extremely strongly. The company’s reputation grows with each
installation of their money-spinning multiplayers, and G2E Las
Vegas will only boost their profile further.
Aristocrat brought their excellent Viridian cabinet to G2E,
and alongside it stood their new Viridian RFX stepper, which,
judging by the effort they put in to promoting it, could be some-
thing special. It’s a three- or five-reel mechanical reel slot ma-
chine which boasts touchscreen interactive bonusing and great
quality audio. Mechanical reels have enjoyed a new lease of life
in the last two years, and Viridian RFX should do well on the
back of that, not least because it looks like a great product.
Also of note on the Aristocrat stand was their Jaws jack-
pot link, a great-looking piece of licensing which incorporates
the movie’s classic theme music, film footage and universally-
recognised symbols to create a slot experience that will be ad-
mired, recognised and enjoyed all over the world.
Octavian, fresh from the capital injection raised after their
reverse takeover which will allow them to enter the US market,
displayed a broad portfolio of products to appeal to all markets.
Octavian EasyStart is their entry-level casino system, and Oc-
tavian e2e GMS is an ‘end to end’ tables to slots solution, both
designed to help casinos run at maximum efficiency and enjoy
a back-end that will assist in improved marketing, loyalty and
business intelligence. For modern casinos, utilizing tools like
this is the only way forward – understanding the customer is vi-
tal, and helping operators large and small achieve this is a huge
part of what Octavian does.
Interblock had a large stand, and though North America is
yet to enjoy the organic range of G4 automated gaming product,
the G3 line is winning plaudits in what seems to be a growing
market for the company. Not exhibiting with their partner com-
december 2008
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