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Franchise Focus Third time lucky


Finance broker B2B Cashflow Solutions recognised at industry awards INVESTMENT LEVEL: FROM £2,500


F


ollowing its success in reaching the final six of the prestigious Business Moneyfacts Broker Awards in 2012 and 2013, Norwich- based commercial finance


broker B2B Cashflow Solutions has gone one better this year in receiving a ‘commendation’.


A privately owned and independent commercial finance, business banking and financial management consultancy, B2B


Cashflow Solutions was nominated based on the high level of excellence across all aspects of its business model throughout the year. Director Simon Reynolds comments: “We are delighted that this industry award has not only acknowledged the work we are doing on behalf of SMEs, but has recognised our development compared with the two previous years. “It reaffirms the quality of our service and our overall creativity in championing financial solutions within our local business community. Our business model offers UK-wide coverage, with dedicated local support.”


B2B Cashflow Solutions was launched back in 2006 with a vision to broaden the scope of asset finance lending through innovative products and services. Following the 2008 banking crisis, the directors identified the opportunity to develop more diverse funding solutions within an increasingly restrictive financial climate, which complement those offered by the banks and other traditional lenders.


Simon continues: “Our work in bringing together a wide range of elements to build financial solutions is underpinned by our consciously relationship-driven and person-centred approach to our business.’’ This approach has proven very successful. B2B Cashflow Solutions has gone from strength to strength in its eighth trading year, with lending in excess of £20million facilitated on behalf of local businesses in its current financial year. Today, more than 50 per cent of the company’s business originates from referrals from the major financial institutes while maintaining and developing a direct, proactive approach to relationships with business customers. n


B2B CASHFLOW SOLUTIONS


WEBSITE: www.b2bcashflowsolutions.co.uk EMAIL: info@b2bcashflowsolutions.co.uk PHONE: 01508 494 345 CLASSIFICATION: B2B


July/August 2014 | Businessfranchise.com | 73


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