Special Feature


this money going into business on your own. You are paying to operate under a well-established brand name and to reap the benefits that this affords, such as consumer/client loyalty and trust. Franchising provides the opportunity to be your own boss with the backing, training


W


hile it takes nerves of steel to invest £80,000-plus in a business, franchising is seen as a safer option than spending


and support of a business owner that knows the market.


A high initial investment is often a


prerequisite of retail franchises – the need for retail premises and stock, etc – but high investment opportunities are available in a wide range of sectors. Regardless of industry, you should always ensure you know exactly what this initial fee covers. With a high investment franchise, as with any other, you have to work hard to achieve success, but you certainly don’t have to sign your soul away. As long as


you have big ambitions to match, your business can be fruitful. Plus, with a high investment comes a high return – just reward for that extra bit of bravery you had to summon to sign on the dotted line. Don’t be put off by a high investment level. As bank funding becomes increasingly available, the finance you need may not be out of reach. Here, five franchisees describe why they took the plunge with their respective brands and detail their subsequent business journeys.


July/August 2014 | Businessfranchise.com | 37


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