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EssentialCaffè Culture: Review


based on trade marketing manager Harriett Gething's vision of what a coffee shop should be like - complete with stark brick walls and contemporary furniture. "The reaction has been brilliant," reported Harriett. "We've had an absolutely excellent show with so many compliments about the look and feel of the stand, and lots of really positive meetings." Harriett also came up with a fun take on the company's award winning gourmet Machu Picchu beans, and was offering visitors to the stand a 'Machu Puccino'. "We wanted to show people how to be a bit creative and have a bit of fun!" For The Drury Tea & Coffee Company Caffè Culture was not only a celebration of its 20-year association with renowned Italian espresso machine manufacturer, Rancilio, but also an opportunity to sign an agreement with another Italian company, Ceado SRL, to become the sole UK importer of its prestigious grinder products. Sales for both ranges of equipment will be handled by The Coffee Machine Company, Drury's associate company. Ceado, which has never before been represented in the UK for its grinders. manufactures a wide range of on-demand, electronic and traditional espresso grinders for the professional market. Drury director Marco Olmi told EC: "As ever, the show visitors were informed, relevant and, in the main, serious players. The fact that we have already signed up to take space at next year's show speaks volumes for our appreciation of the quality of Caffè Culture visitors."


Caffè Culture 2011 will move back into the National Hall at Olympia and will take place on May 18-20. Visit www.caffeculture.com for more information.


Marco's Uber Boiler was much in demand on the Brew Bar


Information about any advertisements appearing in this issue: enquiries@essentialcafe.co.uk


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