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26 . Glasgow Business August 2015


GAME ON.. AND ON... AND ON...


It’s been a year since the Glasgow 2014 Commonwealth Games and the city is still enjoying the benefits


The Big G in George Square G


lasgow is still reaping the benefits from holding the Commonwealth Games in 2014 with boosts for businesses in many sectors.


While sport was the focus of the Games,


the city has benefited hugely from another big draw for visitors. Music tourism is a growing success story for Glasgow with the advent of a new venue that really puts the city in the world tour spotlight. Te SSE Hydro has had a remarkable


galvanising effect on visitor numbers to Glasgow. Te opening of the 13,000-capacity SSE Hydro in September 2013 helped boost the number of music tourists to Scotland to 520,000 in 2014. Tis helped account for Scotland’s economy


benefiting to the tune of £280 million from music tourism, according to recently published figures. Te Oxford Economics research for UK Music showed that the 720,000 foreign and domestic visitors to festivals and major concerts supported more than 2000 full-time jobs across Scotland last year. In the quarter from January to March 2015,


277,624 people atended shows at the SSE Hydro. New figures from Glasgow City Marketing


Bureau also show that the city has secured £75m in conference business in the first six months of 2015. Glasgow has confirmed 229


conferences until 2022 which equates to more than 65,000 delegates travelling to the city from around the world. Te 2014 Games legacy has also had a


major effect on the east end of the city, sparking investment and redevelopment in the area that experienced the most disruption in the run-up to and for the duration of the event. Te redevelopment of the former Athletes


Village, which had hosted 7000 international competitors and officials from around the world, is another key part of the Games legacy one year on. Te conversion of the properties into


family homes is creating a thriving community in the east end. Te first residents moved into their new homes in February. Tose families (more than 100) are being


followed by subsequent phases that will eventually see a total of 300 private houses, 400 homes for social rent, plus a 120-bed care home for the elderly. Te area will be served by facilities


including a school and community centre. A hub centre by the village will house a doctor’s surgery, nursery, chemist and shop. Across the Clyde from the village is


Cuningar Loop Woodland Park, a £5.7m legacy project planted with 15,000 trees, which will be about the size of 15 football pitches.


Glasgow 2014 banners were displayed around Glasgow during the Commonwealth Games


Te park, which will include an extensive path network, adventure play facilities and an already completed boardwalk, will have easy access from the new residential area when a bridge is completed. Cuningar is one of four brand new woods


in the making as part of the Games legacy, with a further 10 areas of woodland being developed to boost leisure in the city region. A recent study by Glasgow City Council


showed that the vast majority of east end residents believe the Games were worth it for their area of the city. Lord Smith of Kelvin, the Chair of Clyde Gateway, said: “I’m delighted that the findings of this study confirm the very encouraging response there has been locally to Clyde Gateway’s regeneration efforts. Te physical, social and economic transformation so far has been remarkable, but there is still much more to do, given we are just seven years into what is a 20-year programme of planned work.” Te success of the Games’ sporting events


themselves led to Glasgow hosting other major sporting competitions, particularly the European Championships, the first of an exciting new multi-sport event, which it is hosting jointly with Berlin in 2018. Te event, which will atract a projected


television audience of 850 million, will see Glasgow host four sports, including cycling


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