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NEWSbeat


AGENCY DISPLAYS


Time for a revamp?


Fairfield Displays report a ripple of change that’s gaining momentum as agents re-vamp their windows and interiors. The battle on the high street is well and truly on, where London agents have been scaling up their presentation for a while now, agents across the country are seeing that they need to present a smarter image. Fairfield Displays say that their business is buzzing after 30 years as their consultants provide agents with a free personalised design service to give an excellent idea what their display will look like. The agent’s favourite product at the moment is the LED Light Pocket, an ultra bright panel that illuminates property details in a range of sizes between A4 –A1, in wall mounted or low level designs. At the PROPERTYdrum Expo in May, the displays were warmly received, says Fairfield, with agents saying that even in these days of internet property search, the local impact still comes from having the best profile on the street, and this state of the art technology is one of the best ways to get noticed! www.estateagencydisplays.co.uk


TAXATION


UK Businesses owed £70bn in unclaimed tax relief Hundreds of


thousands of small UK business owners are due a hefty tax rebate


from the Inland Revenue, according to capital allowances tax specialists, CA Tax Solutions. From fish and chip shop


owners, dry cleaners and dentists to grocery stores, bookmakers and estate agents, any company that owns a commercial premises has a high probability of receiving a capital allowances tax windfall to the tune of thousands, or even tens of thousands, of pounds. Research from big four


accountancy firm, Deloitte, confirms that in nine cases out of 10, capital allowances reports will uncover a tax rebate for the owner of a commercial property. To date, the average rebate


8 JUNE 2012 PROPERTYdrum


CA Tax Solutions has generated for smaller UK commercial property owners is £25,000 net, the biggest tax rebate more than £10m net. And because claims can be made historically, CA Tax Solutions estimates that there is £65bn–£70bn of net tax rebate lying unclaimed in the UK’s commercial property stock.


Smaller businesses that own commercial property are most likely to be due a rebate as their accountants will often not understand the intricacies


of capital allowances and how to uncover them.


Mark Tighe, MD, CA Tax Solutions, commented, “Capital allowances are one of the more obscure areas of tax and for this reason they often pass under the radar of a lot of firms. And for obvious reasons, the Revenue isn’t shouting about it from the rooftops, either. A big problem is that many accountants are embarrassed to approach their clients about the issue, as really this is something they should have alerted them to years back. The truth, though, is that accountants can’t be expected to have the skill-set required to identify capital allowances. The bottom line is that it’s a very tough climate for the majority of UK firms right now and a cheque from the Inland Revenue would be a real fillip.”


TECHNOLOGY


Belvoir launches promo film


Belvoir Lettings has launched its first professionally produced corporate video. The four-minute film was created to promote brand Belvoir and the services that are offered to landlords and tenants. “The video was professionally produced by film director Oliver Holt and his team who completely succeeded with the creative brief that they were given,” says Belvoir CEO Dorian Gonsalves. “The film really captures the look and feel of our brand, as well as the ethos of Belvoir’s core principles. “The aim of the video was to


‘Bright lights attract moths – and homebuyers!’


inform people what Belvoir Lettings is, why it is important to use a specialist agent and why we think Belvoir is the best agent for the job. Belvoir is a real ‘people business’ and it is not always possible for a brochure or press release to express the commitment, passion and enthusiasm of our franchise owners. This video allows the passion for our work to shine through and the feedback from the network is very positive. “The film has contributions from


several Belvoir franchise owners from all over the country, as well as Belvoir clients. I am confident that this fantastic innovation will provide excellent promotion for all our offices, and is another example of Belvoir’s continued investment in marketing.” Belvoir marketing manager


Reena Patel says, “Filming took place over several days at different locations across the country including Belvoir shops, rental properties and Central Office in Grantham. The finished result can be seen on the Belvoir website (www.belvoirlettings.com). “YouTube is now the third most popular website after Google and Facebook, with three billion views per day. Our YouTube channel is http://youtu.be/OhBowQE4vRY and it will definitely make Belvoir offices stand out from every other agent.”


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