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TICKETING


TOR SYSTEMS


ranging brief that was specifi ed by the client. The system needed to be capable of setting up different selling areas, categorising events, segmentation of data, coping with advertising codes for marketing purposes, e-ticketing, real time availability, locks to avoid double bookings, choice of seats and touch screen collection terminals. A CRM aspect of the system is used for regular updates to people and it was essential the system could cope with cross selling, as well as run the different membership types. TOR installed its Maxim and MaximWeb Solutions, along with


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TENSATOR The National Media Museum uses a bespoke ticketing system


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new and bespoke features, to meet the customer requirements. According to TOR sales manager, John Parker: “The challenges were overcome through extensive interaction with the client, listening to their specifi c needs and concerns and addressing these in the product build.”


OR Systems has installed a bespoke ticketing system at the National Media Museum in Bradford, UK, which saw the development of many new features to fi t the wide


ensator has installed a range of innovative queue management systems at two famous attractions within the Merlin Entertainments Group, in order to cut down on queue times.


The SLQ2000 Electronic Call Forward system (ECF) is now in use at the EDF Energy London Eye to cope with the high volume of visitors. Positions are usually split between fast track and standard tickets, but Tensator has provided a solution enabling all the positions to be merged at busier periods, meaning faster queue fl ow. The ticketing area needed to be upgraded, so Tensator removed old equipment and retro-fi tted the eQ SLQ2000 system into the ceiling. Ticket cashiers are identifi ed by digital signs with customers being guided forward by two central display units (CDU). New for Thorpe Park is an eight position ECF and single CDU. The system displays customised messages to the visitors, and cashiers are clearly identifi ed to ensure accurate synchronisation.


SKIDATA S 80


kidata used its KeyWristBand to great effect at the luxury Atlantis resort in Dubai. The multi-function wristband does away with the need for cash, locker keys or tickets.


On arrival, guests


validate their tickets at 60 Point of Sale terminals and then access through 20 contactless readers. As 1,000 people per hour pass through the turnstiles, the system needed to be smooth and fast. Since the waterpark is


open to both resort guests, who use it for free, and paying day visitors,


The luxury Atlantis resort in Dubai has introduced Skidata’s KeyWristBands to resort and day guests Read Attractions Management online attractionsmanagement.com/digital AM 2 2012 ©cybertrek 2012


fl exible rate models were necessary to differentiate the guests. The wristband also handles payment in the park, negating the need for cash. It handles the lockers in the same way. ●


A new ticketing system for the EDF Energy London Eye


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