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MULTIMEDIA AND AV MULTIMULTIMULTI TASKING


Rocking through the ages, exploring the Malaysian environment, boarding a Tudor warship and experiencing the beautiful game are among the latest multimedia and audiovisual projects


KATHLEEN WHYMAN • MANAGING EDITOR • ATTRACTIONS MANAGEMENT


The Ajax Experience, Netherlands


Experience, which opened in Amsterdam in September last year. Electrosonic was the AV systems integrator for the visitor centre, which replaces the original museum within the Ajax stadium. The cen- tre’s theme is From Children to Champions. Visitors enter the exhibition into the Hall


F


of History, a graphic display augmented by a videowall based on four 46 inch LCD panels. A fi lm Well of T


alent that shows


how young players become Ajax Juniors. This is shown on a horizontal trapezoidal screen raised just above fl oor level. Visitors then enter The Giant Academy, which combines memorabilia, trophies


ootball fans can learn more about one of the best known football clubs in the world at The Ajax


and signifi cant club artefacts with linear fi lms and interactive exhibits where visitors can try their football skills. These are done inside glass “boxes”, which ensure the ball doesn’t escape and allows spectators to see what’s going on. Infra-red lighting and infra-red cameras are used to detect the position of the ball for the speed interactive. A combination of data from the kick detector and interrupted invisible laser beams allows a computer to calculate the trajectory of the ball and whether the kicker has imparted any swerve to it for the technique interactive. Interactive multi- touch table top displays, based on 46in (117cm) LCD panels, show visitors how to understand the options when players are in different positions on the pitch. In the Locker Room, visitors take the place of team members when the mirrored wall becomes a rear projection screen and the team manager appears to give the players a half time pep-talk. The fi nal part of the experience, the


Stadium, is a large space dominated by four projection screens, the largest of which uses two projectors to produce a panoramic edge-blended image. A multi-


channel sound track accompanies the show about historic Ajax matches. The Ajax Experience exhibition was designed and produced by gsmprjct°, who also produced the linear media content and the media for the table based interactive exhibits. Kiss-the-frog produced the Speed and Technique football-based interactive exhibits. Fiction Factory was the exhibition fi t-out contractor. Projectors were provided by Panasonic


and Optoma with LCD panels from NEC. Standard single image video playback is by Roku Brightsign HD210 players. Wotbox Warping video servers are used for the Well of T


alent and Giant Academy.


Synchronised multiscreen playback is by Medialon MIP players. Image Anyplace units provide image warping in the stadium exhibit. Show control is by a Medialon Showmaster pro system. Audio processing is by Symetrix Jupiter DSP and the amplifi ers are from T&M.


(Left) Graphic displays were provided by Electrosonic; (right) Hall of History introduces visitors to the experience


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AM 2 2012 ©cybertrek 2012


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