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ATTRACTIONS MANAGEMENT


IN THIS ISSUE


p20, Efteling’s CEO Bart de Boer


p30, the team behind The Making of Harry Potter


p64, the latest waterpark offers ISSUE 1 2012


5 Editor’s letter 8 Science centre news 10 Museum news 12 Zoo news 14 Waterpark news 16 Theme park news 18 Heritage news 19 Gallery news


20 Profi le: Bart de Boer


The Netherland’s oldest theme park, Efteling, celebrates its 60th anniversary this year. CEO Bart de Boer talks about why the park is so successful and how it’s even caught the attention of Disney


6


p38, Titanic Belfast opens


24 Industry opinion: Changing times


In the second part of our series marking our 15th anniversary, industry experts talk about their experiences and predictions


30 Top Team: Warner Bros. Studio Tour


London – The Making of Harry Potter Two global brands unite to form a visitor attractions for the UK, which will delight Harry Potter and fi lm fans. The top team explain how they made it happen


36 Museum design: Ship shape


The teams behind Amsterdam Maritime Museum and Chocolate – York’s Sweet Story describe the inspiration behind their designs for two new attractions


Read Attractions Management online attractionsmanagement.com/digital


38 Project profi le: Titanic Belfast


A new attraction details the splendour of the Titanic, while honouring its victims


44 Project profi le: Bright Spark


Innovation and expression are key to the exhibits at Telus Spark, Canada’s fi rst purpose-built science centre for decades


48 Show preview: ECSITE 2012


Space and time, unlimited is the theme of this year’s conference in Toulouse


52 Multimedia and AV: Multi tasking


A look at some of the latest multimedia and AV projects in the attractions sector


AM 2 2012 ©cybertrek 2012


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