>>>
an Bak, Head of Institutional Business at Saxo Bank, remarks: “A White Label solution is a fast track, efficient and ready-made business solution to generate new revenue opportunities that at the same time addresses resource constraints in IT budgets, staff and marketing. In today’s financial market environment, I see a lot more interest in White Label solutions. What works for banks and brokerage firms is a White Label solution that is quick to market, fully supported and represents a complete package.”
J
On what factors should influence an institutions’ or brokers’ choice of White Label solution provider, particularly now, given the current tough market conditions, Bak comments: “In tough market conditions you are looking for a strong market partner. We are a bank, and as the financial industry has come under a lot of scrutiny in the last few years, we find it important to highlight that being a bank we are a regulated entity and an institution that undergoes inspections on a regular basis. Tat should not be underestimated when an institutional investor is thinking about choosing Saxo Bank’s White Label solution.”
Proven track record
Gerard Melia, Institutional sales at IG Group, says firms should seek out White Label providers who have a proven track record in delivering White Label solutions. “Tese providers are more likely to have the infrastructure and the know-how to deliver results and ensure a smooth on-boarding process,” he comments. “Almost all forms of White Labels require some amount of bespoke development or system tweaks, so firms should access the IT capabilities of the White Label provider, as well as the number and quality of White Labels it already has in its portfolio.”
Heather McLean
Heather McLean examines what factors should influence a financial institution or brokers choice of FX White Label (WL) solution and strategic licensing partner to work with and in what ways WL partnerships can help trading firms to grow their market share and take advantage of fast evolving regional business growth opportunities in FX.
Besides a healthy balance sheet, the trading platform, products and pricing, as well as the provider’s reputation should also be considered when choosing a White Label provider. Melia explains: “When it comes to FX White Label platforms, brokers are currently spoilt for choice. With the combination of new entrants to the market and the mushrooming of multi-provider platforms, this trend is likely to continue for a while. Tis can make it difficult for brokers to shortlist, never mind decide on a suitable platform provider for their client base.”
“Te trends towards social networking and black box trading tools have definitively established themselves in the industry and this has been reflected in the number of ‘follow me’ offerings across the sector,” Melia
april 2012 e-FOREX | 147
Page 1 |
Page 2 |
Page 3 |
Page 4 |
Page 5 |
Page 6 |
Page 7 |
Page 8 |
Page 9 |
Page 10 |
Page 11 |
Page 12 |
Page 13 |
Page 14 |
Page 15 |
Page 16 |
Page 17 |
Page 18 |
Page 19 |
Page 20 |
Page 21 |
Page 22 |
Page 23 |
Page 24 |
Page 25 |
Page 26 |
Page 27 |
Page 28 |
Page 29 |
Page 30 |
Page 31 |
Page 32 |
Page 33 |
Page 34 |
Page 35 |
Page 36 |
Page 37 |
Page 38 |
Page 39 |
Page 40 |
Page 41 |
Page 42 |
Page 43 |
Page 44 |
Page 45 |
Page 46 |
Page 47 |
Page 48 |
Page 49 |
Page 50 |
Page 51 |
Page 52 |
Page 53 |
Page 54 |
Page 55 |
Page 56 |
Page 57 |
Page 58 |
Page 59 |
Page 60 |
Page 61 |
Page 62 |
Page 63 |
Page 64 |
Page 65 |
Page 66 |
Page 67 |
Page 68 |
Page 69 |
Page 70 |
Page 71 |
Page 72 |
Page 73 |
Page 74 |
Page 75 |
Page 76 |
Page 77 |
Page 78 |
Page 79 |
Page 80 |
Page 81 |
Page 82 |
Page 83 |
Page 84 |
Page 85 |
Page 86 |
Page 87 |
Page 88 |
Page 89 |
Page 90 |
Page 91 |
Page 92 |
Page 93 |
Page 94 |
Page 95 |
Page 96 |
Page 97 |
Page 98 |
Page 99 |
Page 100 |
Page 101 |
Page 102 |
Page 103 |
Page 104 |
Page 105 |
Page 106 |
Page 107 |
Page 108 |
Page 109 |
Page 110 |
Page 111 |
Page 112 |
Page 113 |
Page 114 |
Page 115 |
Page 116 |
Page 117 |
Page 118 |
Page 119 |
Page 120 |
Page 121 |
Page 122 |
Page 123 |
Page 124 |
Page 125 |
Page 126 |
Page 127 |
Page 128 |
Page 129 |
Page 130 |
Page 131 |
Page 132 |
Page 133 |
Page 134 |
Page 135 |
Page 136 |
Page 137 |
Page 138 |
Page 139 |
Page 140 |
Page 141 |
Page 142 |
Page 143 |
Page 144 |
Page 145 |
Page 146 |
Page 147 |
Page 148 |
Page 149 |
Page 150 |
Page 151 |
Page 152 |
Page 153 |
Page 154 |
Page 155 |
Page 156 |
Page 157 |
Page 158 |
Page 159 |
Page 160 |
Page 161 |
Page 162 |
Page 163 |
Page 164 |
Page 165 |
Page 166 |
Page 167 |
Page 168 |
Page 169 |
Page 170 |
Page 171 |
Page 172 |
Page 173 |
Page 174 |
Page 175 |
Page 176 |
Page 177 |
Page 178 |
Page 179 |
Page 180 |
Page 181 |
Page 182 |
Page 183 |
Page 184 |
Page 185 |
Page 186 |
Page 187 |
Page 188 |
Page 189 |
Page 190 |
Page 191 |
Page 192 |
Page 193 |
Page 194 |
Page 195 |
Page 196