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28/ MARCH/APRIL 2010 THE RIDER

Sign Up for the Equine Export Preparedness Seminars in Guelph and Kemptville, Ontario, in March

Ottawa, Ontario — The locations and dates of the next two Equine Canada Export Preparedness Seminars have been established for the month of March, following the first in the series that was held in Montreal, QC, in February during Equine Canada’s Annual Convention. Additional semi- nars will be held across Canada throughout the year.

room, 830 Prescott Street, Kemptville, ON, K0G 1J0.

On Saturday, March 27, 2010, an equine export preparedness seminar will be held at the Gencor Head Office, Fire Route # 5653, HWY # 6, Guelph, ON, N1H 6J2, from 9:00 a.m. to 3:00 p.m.

On Sunday, March 28, 2010, the third export preparedness seminar in the series will be held from 9:00 a.m. to 3:00 p.m. at the Kemptville College Campus in the A.M. Barr Arena class-

The seminars will explore topics such as an overview of the challenges and opportunities in new and tradi- tional target markets, equine import and export history in these markets and Canada’s relationship with them, what the Semex Alliance can do for Canadian horse breeders, procedures and case studies for shipping horses and genetics to other countries, Agri- culture and Agri-Food Canada’s “Canada Brand” and its value proposi- tion, and the Equine Canada Industry Division as an export marketing part- ner for trade shows and trade mis- sions.

economic downturn. These chal- lenges remind us that we must contin- ually find ways to expand trade beyond our existing client base in our traditional markets,” said Susan Stew- art, the Equine Canada coordinator for export market development. “By exploring new methods and new target markets, we set the stage to increase the export of Canadian-bred horses and Canadian equine genetics in the future.”

“Canadian horse breeders have faced additional challenges in the past several years due to the worldwide

The seminars are open to every- one. Advanced registration is required. The cost for each seminar is $55 per person and includes lunch and the seminar booklet. In addition, partici- pants will be reimbursed 50% of their travel costs to attend the seminar through a cost-sharing program under the Equine Canada Export Market

(Western Division) Board of Directors 2009

President: Jim Degroot, 519-595-7043 Vice-President: Kevin Oke, 519-263-2448 Directors: Sarah Packett, 519-844-2551 Wael Yassein, 905-718-1213 Jim Young, 905-473-2039 Bill Campbell, 519-348-4781 Treasurer: Patsy McMahon, 519-986-4787

Ontario Team Cattle Penning Association

Sponsorship Co-ordinator:

Laura Campbell, 1-519-348-4781

Secretary: Michele Smailes, 519-363-0577 Newsletter: Wendy DeGroot, 1-519-595-7043

Development Strategy that is funded, in part, by Agriculture and Agri-Food Canada’s AgriMarketing Program. A member of the Semex Alliance, Gencor is a farmer-directed artificial insemination cooperative located in South-western Ontario, and the dis- tributer of INRA Freeze, today’s most advanced semen freezing technology. The University of Guelph’s Kemptville College campus offers the only Bachelor degree in Bio-Resource Management, majoring in Equine Man- agement, in Canada. Kemptville Col- lege also offers courses for riding, coaching, horsemanship and horse industry technician certificates and more.

Barbara Daley at barb@equinecon- cepts.com or (905) 726-2057 Susan Stewart at sstewart@equinecana- da.ca or (613) 286-9394

how an alliance for cattle semen pro- ducers can strengthen the equine offer- ing.

Exporting Horses and Genetics; What You Need to Know

Speaker: TBD

Get an overview of the processes and protocols of exporting horses or genetics to a selection of target coun- tries, plus find out how to stay up-to- date on the continually changing crite- ria.

Shipping from Canada is Cost Effec- tive for Many Countries

Speaker: TBD

Advanced registration is required. For more information or to enroll, con- tact seminar organizers:

Explore a number of case studies for shipping a horse from its Canadian home to the foreign buyer. See the steps involved and exactly how much would one expect to pay in today’s market.

Canada Brand

This initiative is partially funded by the Agri-Marketing Program of Agriculture and Agri-Food Canada and is in support of Canada Brand for food and agriculture.

SPEAKER OVERVIEW

What the National Equine Industry Looks Like and How It Measures Up Internationally

Speaker: Susan Stewart, Equine Canada Coordinator, Export Market Develop- ment

Check out these Great Trailers!

www.vehicleventure.com

As the coordinator of the Equine Canada Export Market Development Strategy, Susan will provide an overview of target markets and oppor- tunities for export development in 2010 through 2013 that will strengthen our position as international exporters of horses, ponies, donkeys and mules, and equine genetics. The first steps in mar- keting are to review the resources avail- able and to understand target markets.

INRA Freeze — Today’s Most Advanced Semen Freezing Technology

Speaker: John Wiebe, MSc., Gencor IMV Business Development Manager Find out about breakthroughs in equine semen freezing technologies available to Canadian breeders and how they can affect the export of equine semen from Canada. Also discover

Speaker: Barbara Daley, Equine Con- cepts

As participants in the agricultural industry, breeders of Canadian horses can take advantage of the collective marketing approach of the “Canada Brand,” developed by Agriculture and Agri-Food Canada. Find out what your obligations are to market under this pro- gram. Barbara will review the value proposition and discuss how this relates specifically to the equine industry and the Equine Canada Export Market Development Strategy brand.

Equine Canada Industry Division as Export Marketing Partners

Speaker: Susan Stewart, Equine Canada Coordinator, Export Market Develop- ment

See how the Equine Canada Export Market Development Strategy will unfold with upcoming missions and trade shows in 2010 through 2013, and review the current status of the export marketing branding and aware- ness programs. See how they lay the foundation for future trade and find out how you can participate in them.

About Equine Canada

For more information about Equine Canada and the Equine Canada Industry Division, please visit www.equinecanada.ca.

2 Horse Lakota Straight Load w/dress

2 Horse Lakota LQ

Equine Performance May Depend On A Smooth Ride

Submitted by Colin Turner, Turner Spe- cial Products

Lakota Stock Combo Miley 2 Horse

Financing Available!

Lakota 4 HR 8 Wide LQ

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Your horse’s performance depends on wellness and one of the easiest ways to ensure they stay mentally and physi- cally healthy is to reduce the stress cre- ated while trailering. Often, rough haul- ing can cause your horse mental or even physical stress. Every sharp turn, every dip in the road, every bump or difficult stop is experienced by your horse. This can leave them in less than peak condi- tion by the time you reach your destina- tion. Some horses even suffer from pulled muscles, bruises or torn liga- ments and a horse with pre-existing medical conditions is especially at risk. An air ride suspension system for your truck can cushion a bumpy ride and provide a safer ride overall by level- ing your truck, reducing wheel hopping and trailer bucking. The system also allows for precision braking and more control around curves - both of which will reduce motion impact on your horse. Another advantage is its ability to adjust to load size. So if you’re towing a young filly, a large stallion, or even more than one horse, you can feel confi- dent that they are all adequately protect- ed.

However suspension systems come in two types. There are “adjustable “helper” springs which will level your

ride, give more control, and reduce bounce and dip, and is suitable for light or occasional towing. The system is bolted right onto your truck’s existing factory leaf springs which when hauling a heavy load, can deflect and twist. This axle “wind-up” can make the truck drop when you accelerate and dive forward when braking. This throws much of the truck/trailer weight onto the front sus- pension and brakes. This helper system is relatively inexpensive but is not appropriate for heavy towing.

The alternative is a complete tow- ing system for serious hauling of heavy loads. This system entails removing the truck’s steel leaf spring and replacing it with an entirely new air spring. The new spring allows for greater handling and control, stability and safety even when hauling the heaviest loads. Sometimes the shocks are replaced as well for opti- mum performance. Although a complete system is more pricey to begin with, air ride suspension reduces the harsh wear and tear caused by heavy towing, which in the end can save on costly repairs. Any time you set out on the road with your horse in tow, of course there is a risk. But when your truck and trailer is balanced and completely under your control, the risk is greatly reduced - and your horse will arrive feeling rested and relaxed, ready to perform his best.

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