| Last Rep |
One Hundred Twenty Million
Bring Light
Members by 2010
to a Dark World!
You may remember Dr. Frank I. Luntz from one of his presentations at
IHRSA events, his books, or his television appearances. A pollster, polit-
ical consultant, and communication professional, Luntz is constantly
testing language to find the ideal way to express a given thought.
ecently, in one poll, he discovered that the word those that don’t, I frequently make
R
“capitalism” now carries a slightly negative use of a nighttime satellite photo-
connotation. However, the option that Luntz offers graph of the Korean Peninsula. I
to express the concept, “economic freedom,” first encountered this image when
engenders a very positive reaction on the part of political consultant Mary Matalin
the American public. made use of it during a presenta-
I sincerely hope that capitalism, a system that’s tion at IHRSA’s Summit for a
created so much wealth throughout the world, Healthier America in Washington,
hasn’t become a dirty word; D.C. (Are you beginning to see a
Tracy
but, taking Luntz’s observation theme developing here?)
Korean Peninsula
Powell
to heart, I’ve added “economic The photo clearly shows South
freedom” to my lexicon. Korea bathed in the brilliant light
When I talk about why I that bespeaks its economic prowess, contrasting
believe our industry’s future dramatically with the complete darkness of dicta-
is so bright, I often make the tor Kim John Il’s economically-lackluster North
point that, in so many ways, Korea. It’s a stunning, graphic depiction of the vast
American-style economic differences between economic freedom and eco-
freedom does a wonderful nomic government-control.
job—by, for instance, sepa- The image is a powerful, unambiguous one
rating the effective from the that I’ve been employing for years, but, recently, I
ineffective, the productive happened upon an even better one. One of the
Joe Moore
from the unproductive, the featured speakers at the IHRSA European Congress
IHRSA President & CEO
good from the bad. Well-run in Dublin was Dr. Pedro Videla, a professor of
companies thrive, and poorly economics at the IESE Business School in Spain.
run companies fail—it’s Videla used nighttime photographs of the entire
survival of the fittest, and, as in nature, that’s the world to once more demonstrate the power of
way it should be. economic freedom and the wealth it produces.
Of course, a major monkey wrench disrupts the Videla’s presentation about the current state
workings of the economic-freedom machine of the global economy was one of the best I’ve ever
whenever the government begins picking winners heard. He provided some wonderful insights
and losers… but “fair competition” is a topic for about what the future might hold, and if you missed
another day. The future is promising because our him, you missed out on some important
industry is one full of entrepreneurs, individuals information that, I’m convinced, might well help
who are adept at identifying and filling needs. They your business.
meet all challenges, overcome all obstacles, and …All of which brings me to my two principal
succeed despite all barriers—including govern- points: (1) Cherish your economic freedom; and
ment interference. (2) You can learn an awful lot at IHRSA events!
—|
To illustrate the stark difference between political
systems that encourage economic freedom and – Joe Moore,
jmoore@ihrsa.org
120 Club Business International | JANUARY 2010 |
www.ihrsa.org
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