This page contains a Flash digital edition of a book.
First SEEK ADVICE… B


By HELEN COOKE, IFA ACIB BSc (Hons)


y the time you read this


Christmas will probably be a distant memory with only the


extra inches on the waistline and probably a few odd specks of glitter about the house to remind you of all the festive fun. Yet I’m jotting these few words down whilst all the excitement is still to come; gifts are being bought, cards are being written and Advent windows are being opened. Hopefully, your planning and the endless list making will have proved worthwhile and yet I suspect there were some items on your list that you just didn’t get around to.


It is not as though Christmas comes along by surprise. So why is it that so many of us are seen to be dashing about on Christmas Eve for those last few gifts! Perhaps we are just not that good at planning, or do we just bumble along in the hope that all will turn out well!


Worryingly this seems to be the approach that many people also take with their financial plans. Whether it’s a young couple earning a good income, with no


commitments, but failing to put any money aside for their intended purchase of a property, or possibly


someone in their late 50’s


with an underfunded pension, or no pension at all, just hoping that they will be looked after by the State; or the couple with a young growing family ignoring the potential funding issues of giving their children the best possible education.


Many of the people I speak to seem to have taken surprisingly little time over their financial plans and routinely fail to update these plans as time goes by. There also seems to have been a reluctance to take professional advice, relying instead on the wisdom of family and friends. Certainly this is a cheaper option and does not necessarily provide wrong answers, but the odds are that you are missing investment opportunities, not looking at the full range of options or perhaps taking far more risk with your money than you think you are.


The past behaviour of some Financial


Advisers has certainly damaged the confidence of the Jersey public and


has, quite rightly, made us all a little less willing to blindly trust the advice given to us. However I strongly believe that the professional, qualified Adviser still has a lot to offer, but then I would wouldn’t I!


So let me make a case for the use of an independent Financial Adviser.


Make you answer the tough questions.


It is quite natural to avoid certain questions; how do you plan to take care of your elderly parents if required? How would you cope financially if you lost your job? How would you pay the mortgage if you or someone close to you suffered a serious illness? Many of us fail to consider these difficult questions, but a Financial Adviser will ask you to face up to them and help you look for solutions.


Develop a lasting relationship An effective Financial Adviser will take time to get to know you and your family’s needs. They are in it for the long haul and their number one priority will be to understand you and work with you over the long term rather than just sell the latest product, take the commission and move on to the next meeting.


Take an objective, unbiased view I know people who take more time researching and selecting their new phone than they


Page 78


20/20 Finance & Investment


Page 1  |  Page 2  |  Page 3  |  Page 4  |  Page 5  |  Page 6  |  Page 7  |  Page 8  |  Page 9  |  Page 10  |  Page 11  |  Page 12  |  Page 13  |  Page 14  |  Page 15  |  Page 16  |  Page 17  |  Page 18  |  Page 19  |  Page 20  |  Page 21  |  Page 22  |  Page 23  |  Page 24  |  Page 25  |  Page 26  |  Page 27  |  Page 28  |  Page 29  |  Page 30  |  Page 31  |  Page 32  |  Page 33  |  Page 34  |  Page 35  |  Page 36  |  Page 37  |  Page 38  |  Page 39  |  Page 40  |  Page 41  |  Page 42  |  Page 43  |  Page 44  |  Page 45  |  Page 46  |  Page 47  |  Page 48  |  Page 49  |  Page 50  |  Page 51  |  Page 52  |  Page 53  |  Page 54  |  Page 55  |  Page 56  |  Page 57  |  Page 58  |  Page 59  |  Page 60  |  Page 61  |  Page 62  |  Page 63  |  Page 64  |  Page 65  |  Page 66  |  Page 67  |  Page 68  |  Page 69  |  Page 70  |  Page 71  |  Page 72  |  Page 73  |  Page 74  |  Page 75  |  Page 76  |  Page 77  |  Page 78  |  Page 79  |  Page 80  |  Page 81  |  Page 82  |  Page 83  |  Page 84  |  Page 85  |  Page 86  |  Page 87  |  Page 88  |  Page 89  |  Page 90  |  Page 91  |  Page 92  |  Page 93  |  Page 94  |  Page 95  |  Page 96  |  Page 97  |  Page 98  |  Page 99  |  Page 100  |  Page 101  |  Page 102  |  Page 103  |  Page 104  |  Page 105  |  Page 106  |  Page 107  |  Page 108  |  Page 109  |  Page 110  |  Page 111  |  Page 112  |  Page 113  |  Page 114  |  Page 115  |  Page 116