This page contains a Flash digital edition of a book.
Comment NOVEMBER 2013


Each year I return from the G2E show and tell my friends which stars I've met at the show; Clint Eastwood (shook his hand), Pamela Anderson (rode past me on a motorbike), Dan Akroyd (sang at the Palms), and I'm asked the same ques- tion - what were they like? Well, the truth is, I've no idea. I have a few auto- graphs on napkins and signed postcards, but nothing substantial, nothing that has left a lasting impression, which is fitting as it's been the same with the games. Intellectual property has been used to add superficial excitement to games that for the most part are remarkable maths and graphical achieve- ments, but have added little beyond the walk-up factor


This year's exhibition felt different. It was as though a tipping point has been reached in which the universal acceptance of casino gaming within the enter- tainment firmament has now solidified. Yes, the latest instalment of G2E Las Vegas did feel more like Comic Con than a traditional gaming show, but it was all the better for it. It felt like a mainstream exhibition, not a niche gaming event. Some asked for innovation and not the addition of big brands, but while complaining of superficiality, those making the claim had not actually played the games, or spoken to the designers, or met the cast and producer of the movies. The innovation that defined G2E this year and the games that will be making their way to casino floors over the next 12 months are mainstream in their appeal, but richly segmented in their design.


YES, THE LATEST


INSTALMENT OF G2E LAS VEGAS DID FEEL MORE LIKE COMIC CON THAN A TRADITIONAL GAMING SHOW, BUT IT WAS ALL THE BETTER FOR IT.


EDITORIAL


Editor Lewis Pek lewis@gamingpublishing.co.uk +44 (0) 1942 879 291


News Editor Phil Martin phil@gamingpublishing.co.uk +44 (0)161 236 6669


Associate Editor (MALAGA) Karen Southall karensouthall@gmail.com


Consultant John Carroll (BILLERBECK) carroll@carrollconsulting.de


Correspondent James Marrison (BUENOS AIRES) jamesmarrison@gmail.com


Contributors John Malin David Addison Bepi Mottes Alexandre Rotenberg Camillo Bianchi


0 4


Listening to Jon Landau, the producer of Avatar, talk about his passion for gaming and how much he enjoyed working upon a slot game really hit home just how much this industry is changing and evolving into becoming an integral part of the mainstream entertainment experience. Casual gamers through to hardcore players had something to revel in at the show this year and I have more than a nap- kin and a handshake to dine out on in the future.


ADVERTISING


Commercial Director John Slattery Email: john@gamingpublishing.co.uk +44 (0)7917 166471


Advertising Executive James Slattery Email: james@gamingpublishing.co.uk +44 (0)7917 166471


PRODUCTION


Sub Editor Lisa Nichols


Senior Designer Gareth Irwin


Production Manager Paul Jolleys


Subscriptions Manager Jennifer Pek


Commercial Administrator John Pek


Page 1  |  Page 2  |  Page 3  |  Page 4  |  Page 5  |  Page 6  |  Page 7  |  Page 8  |  Page 9  |  Page 10  |  Page 11  |  Page 12  |  Page 13  |  Page 14  |  Page 15  |  Page 16  |  Page 17  |  Page 18  |  Page 19  |  Page 20  |  Page 21  |  Page 22  |  Page 23  |  Page 24  |  Page 25  |  Page 26  |  Page 27  |  Page 28  |  Page 29  |  Page 30  |  Page 31  |  Page 32  |  Page 33  |  Page 34  |  Page 35  |  Page 36  |  Page 37  |  Page 38  |  Page 39  |  Page 40  |  Page 41  |  Page 42  |  Page 43  |  Page 44  |  Page 45  |  Page 46  |  Page 47  |  Page 48  |  Page 49  |  Page 50  |  Page 51  |  Page 52  |  Page 53  |  Page 54  |  Page 55  |  Page 56  |  Page 57  |  Page 58  |  Page 59  |  Page 60  |  Page 61  |  Page 62  |  Page 63  |  Page 64  |  Page 65  |  Page 66  |  Page 67  |  Page 68  |  Page 69  |  Page 70  |  Page 71  |  Page 72  |  Page 73  |  Page 74  |  Page 75  |  Page 76