The railroad employed a number of Madison Avenue’s top artists and, in the 1930’s, hired N.C. Wyeth to produce a series of posters and Raymond Loewy to work on its industrial designs. Some artwork of the 1930’s also showed com- peting modes of transportation and ad- vertised the railroad’s connecting bus and airline service. The 1940’s brought WWII and with it an emphasis on patriotism and the important role of railroads in winning the fight. The “we’re all in this togeth- er” and “we’re in it to win it” themes were popular during this time and like many other companies, the PRR’s ad- vertising reflected this message. Following the war the Pennsylvania Railroad replaced its aging and well- worn passenger equipment. The new trains were heavily advertised, but the times were changing and post war traf- fic failed to meet expectations. The golden age of passenger service, and with it the golden age of railroad ad- vertising, was coming to an end. The PRR made one last attempt at attract- ing passengers in the mid-1960’s with the development of the Metroliner, but that didn’t come on line until after the Penn Central merger.
Looking at the history of the PRR thorough its advertising art provides some insight into how the railroad dealt with the public. Pennsylvania Railroad Advertising Art provides readers with a very interesting window into the past. If, like me, you enjoy col- lecting railroad ephemera, them this volume should prove to be a real treat. I thoroughly enjoyed it. As for model- ers, it could serve as inspiration for de- signing timetable artwork and posters for your own railroad.–C.P.D.
EXTRA SOUTH
H.REID
An Unscheduled, Unhurried Look At Dixie Steam Railroading
From the famous to the obscure, Extra South explores the days of steam railroading in Dixie. Starting with the Wreck of Old 97 and continuing to the Tweetsie, H. Reid weaves the tales of the railroads and railroaders in an entertaining and
photographs of main lines and short lines taken by John Krause, William S. Young and others.
www.carstensbookstore.com Carstens Publications, Inc. Order on-line:
THE SMALL T OOL SPECIALIST S Berkeley Heights, New Jersey 07922
Your source for hard-to-find mini tools and model building supplies at low prices!
On any order over $75.00!* In the
Spotlight! Rust n DustTM
To receive Free Shipping, place your order online at
www.micromark.com/4057 or call 1-800-225-1066 and mention Promo Code 4057
Makes Anything Look Old and Rusty in 4 Easy Steps
#84625
HO & O Scale Decals with Raised 3D Rivets and Other Surface Details
#84985 HO #84987 O
delightful fashion. The book concludes with a selection of black & white C00053 $21.95+s&h
*Offer applies to standard shipping to the 48 contiguous United States ONLY. Cannot be combined with any other offer. Pre-Order items excluded from this offer. Offer ends 1/31/14. Sparrows Point Division - HO Scale
New Haven Wood Commuter Coach Prototype Photo from the collection of Bill Dulmaine.
Reefers Re-Released
Above: KIT 4952 R-30-4 Safety Appliances KITS 4901, 4902, 4903, 4952 & 4953 NOW AVAILABLE AGAIN!
AT&SF Sk-M & Sk-O Conv DD Stock Car FOUR versions NOW AVAILABLE!
WE MAKE OVER 650 HO SCALE STEAM ERA FREIGHT CAR KITS
All HO Scale Resin Kits, Decals, Data Disks and Details Also Available
www.westerfieldmodels.com
Website:
westerfieldmodels.com Email:
westerfieldmodels@gmail.com
Phone #303-658-9343 P .O. Box 1479, Golden, CO 80402
RAILROAD MODEL CRAFTSMAN
Series 4400-4424
Kit #SP-69 Price $59.95 less trucks and couplers. - - - - - Due at Amherst show: - - - - - New Haven Wire Train work car W-162
Kit #SP-70 Price $69.95 less trucks and couplers.
NEW CATALOG: KitBits Catalog #110. Send $3.00 for catalog which will be deducted from your first order.
The Bethlehem Car Works, PO Box 325, Telford, PA 18969
www.bethlehemcarworks.com
Mississippi $5.00; West of the
Mississippi $8.00
PA res. add 6% sales tax.
31
Shipping per kit: East of the
Page 1 |
Page 2 |
Page 3 |
Page 4 |
Page 5 |
Page 6 |
Page 7 |
Page 8 |
Page 9 |
Page 10 |
Page 11 |
Page 12 |
Page 13 |
Page 14 |
Page 15 |
Page 16 |
Page 17 |
Page 18 |
Page 19 |
Page 20 |
Page 21 |
Page 22 |
Page 23 |
Page 24 |
Page 25 |
Page 26 |
Page 27 |
Page 28 |
Page 29 |
Page 30 |
Page 31 |
Page 32 |
Page 33 |
Page 34 |
Page 35 |
Page 36 |
Page 37 |
Page 38 |
Page 39 |
Page 40 |
Page 41 |
Page 42 |
Page 43 |
Page 44 |
Page 45 |
Page 46 |
Page 47 |
Page 48 |
Page 49 |
Page 50 |
Page 51 |
Page 52 |
Page 53 |
Page 54 |
Page 55 |
Page 56 |
Page 57 |
Page 58 |
Page 59 |
Page 60 |
Page 61 |
Page 62 |
Page 63 |
Page 64 |
Page 65 |
Page 66 |
Page 67 |
Page 68 |
Page 69 |
Page 70 |
Page 71 |
Page 72 |
Page 73 |
Page 74 |
Page 75 |
Page 76 |
Page 77 |
Page 78 |
Page 79 |
Page 80 |
Page 81 |
Page 82 |
Page 83 |
Page 84 |
Page 85 |
Page 86 |
Page 87 |
Page 88 |
Page 89 |
Page 90 |
Page 91 |
Page 92 |
Page 93 |
Page 94 |
Page 95 |
Page 96 |
Page 97 |
Page 98 |
Page 99 |
Page 100