visit usa now! New Great Lakes itineraries from AWWT
I S S U E 113 | MA RC H 2013
AMERICAN & Worldwide Travel has expanded its Great Lakes USA programme to include two new itineraries for 2013: ‘The Grand Tour of the Great Lakes’ and ‘Illinois’ Great River Road’, both of which start and end in Chicago, Illinois. The Grand Tour is a 16-day itinerary which includes the Wisconsin Dells, shopping in Minneapolis and a visit to Traverse City, near the Sleeping Bear Dunes National Lakeshore on Lake Michigan. Illinois’ Great River Road is a 12-day
tour which follows part of the iconic Route 66. It includes state capital Springfield, home of Abraham Lincoln, and retraces the footsteps of the early French explorers.
Madagascar heads to Busch Gardens
The Grand Tour costs £1389pp based
on two sharing (usually three star hotels) with direct midweek return flights from London Heathrow with British Airways or Virgin before June 23 2013 and includes a fully insured compact car (extra driver included if living at the same UK address) with Avis for the full duration. A personalised travel pack including driving instructions and maps is included. Sarah Punter, Manager, AmeriCan and
Worldwide Travel, commented: “We have included the Great Lakes USA itinerary in our programme to meet the increasing interest in new and exciting USA destinations from both our repeat and new customers alike”.
awwt.co.uk
Cellet's Springfield presidential brief is a capital solution
LIVE musical show Madagascar Live! Operation: Vacation is heading to Busch Gardens Tampa in Florida this spring. This show, featuring the characters from DreamWorks' Madagascar franchise, will premiere at Busch Gardens on May 18. The show is based on the movie Madagascar 3: Europe’s Most Wanted. Alex the Lion and friends will party with guests at Busch Gardens throughout 2013 and the 20-minute musical show, free of charge to guests with standard park tickets, follows the antics of Alex, Gloria the Hippo, King Julien, Mort and the penguins during a holiday adventure. The show will feature rock/pop music
performed by a live band. A three-park ticket offers 14 days unlimited entry to SeaWorld Orlando, Aquatica and Busch Gardens Tampa. Prices start from £90pp.
seaworldparksagents.co.uk
28 March 2013 •
www.sellinglonghaul.com
SPRINGFIELD, Illinois's capital and home to Route 66 and one of America’s most famous and topical Presidents, Abraham Lincoln, has appointed Cellet Marketing and PR to raise its profile among UK travellers. The agency has been briefed "to raise awareness of the city with the UK & Irish travel trades and consumer audience, increase knowledge of the unique elements, history and iconic locations in the city and create consumer and trade brand recognition". Cellet’s campaign will feature representation, consumer marketing, event management and partnership
projects and Yolanda Fletcher, Cellet's Managing Director, commented that the campaign will grow the brand values and destination awareness whilst attracting a brand-new audience. She said: “With the success of the Oscar-nominated Lincoln film in the UK, this is a very exciting time to be developing stronger brand recognition of Springfield as a destination of choice for visitors. We will be capitalising on the interest that the film has generated and are very excited to be working with such a unique destination located in the heart of the US.”
visit-springfieldillinois.com;
cellet.co.uk
Maverick Helicopters has flyers dreaming of Vegas sunsets
LAS Vegas-based Maverick Helicopters, which offers tours of Las Vegas and the West and South rim of the Grand Canyon, has a new in-air excursion named Vegas Dreams Sunset. The flight begins with a journey past
the exclusive golf resort, Lake Las Vegas, which includes numerous celebrity homes and hotels, before visiting Lake Mead to see one of the largest man-made reservoirs in the world. Guests then get a close-up look of the Hoover Dam, before concluding with a sunset view of the Strip's most
famous landmarks, resorts and hotels including the iconic Bellagio, Caesars Palace, Stratosphere Tower, Luxor, Eiffel Tower and historic downtown area. The tour lasts for approximately two and a half hours between hotel pick-up and drop-off and includes VIP customer service and complimentary transportation to and from hotels within five miles of The Strip. Prices are $249pp (approximately £150) and are commissionable for UK travel agents.
maverickhelicopter.co.uk
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