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Franchise Focus


ranging across the business spectrum. Included are supermarket chains, schools, business parks, hospitals, airports, housing associations, offi ces, retail parks, theme parks, sports grounds, motorway services and heritage sites.


Training and support Countrywide is widely recognized for its excellent initial and ongoing support and training. New franchisees benefi t from three weeks’ initial training at head offi ce and on-territory, they also spend time shadowing existing franchisees to fully understand the business. New franchisees also benefi t from an initial marketing launch from central offi ce and ongoing telesales assistance, with the vast majority of contracts being sourced through head offi ce for the franchisees.


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Support Awards 2010, Countrywide Grounds Maintenance is not only one of the UK’s most successful franchise networks, but also a market leader within its own industry. With over 50 franchised outlets and


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over 550 personnel, Countrywide Grounds Maintenance has a multi-millionpound turnover maintaining 12,000 sites across the UK, ranging in contract value from £500 to over £1 million per year. With large exclusive territories, an


impressive blue-chip customer base, extensive national accounts and very low market penetration, each Countrywide Grounds Maintenance franchisee has unlimited growth potential within their own territory. Accordingly, Countrywide franchisees are building high revenue businesses, with turnovers in excess of £1 milion and with net profi ts of over 20 per cent, ensuring strong fi nancial security for their future.


92 | Businessfranchise.com | June 2012 grounds


Countrywide Grounds Maintenance is a franchise that’s growing places


INVESTMENT LEVEL: £44,950


s a multi-award-winning management franchise, the British Franchise Association’s Franchisor of the Year 2009 and fi nalist in the HSBC Franchisee


The concept Countrywide Grounds Maintenance provides an extensive range of all-year-round grounds maintenance services to the commercial sector. Their extensive range of services include grass cutting, sports-pitch marking,


“With large exclusive territories, Countrywide Grounds Maintenance franchisees have unlimited growth potential within their own territory”


pruning, hedge cutting, road sweeping, litter and leaf clearance, hard and soft landscaping, fencing, turfi ng, gritting, snow clearance and tree surgery. Countrywide’s customer list reads like


a ‘Who’s Who’ of the business world with numerous national account contracts and a wide variety of blue-chip clients


Costs and funding The cost to join Countrywide is £44,950 plus VAT. With some further working capital required to run and grow the business. Included within this franchise package is everything needed to begin operating including equipment, manuals, software, uniforms, stationary, and much more. Countrywide Grounds Maintenance also has an excellent relationship with the franchising banks that can offer fi nancial assistance for up to 70 per cent of the start-up costs should it be required.


Territories and locations Franchisees are carefully selected to maintain the brand’s outstanding reputation and to ensure a mutually successful future for both parties. Due to Countrywide’s success there are only a handful of territories available, with opportunities for virgin locations in Rochester, North Wales, Edinburgh and Glasgow. The franchise also has a small number of lucrative resales available, due to franchisees wishing to retire. Resales currently offered include Bournemouth, north-east London, Watford, Lancashire, Stoke-on-Trent and Belfast. Previous gardening or horticulture experience is not essential as Countrywide provide extensive training. However, applicants who are ambitious, motivated, enthusiastic, reasonably fi t and possess good people skills are ideal candidates. If this sounds like you – why not join a truly growing business? 


COUNTRYWIDE


WEBSITE: www.countrywidegrounds.com/ franchise


EMAIL: t.worthington@countrywide grounds.com


PHONE: 0800 234 567 CLASSIFICATION: Grounds maintenance


Investment: £20k-£50k


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