EXHIBITIONS
Shan Yin, Tong Hwei and Rodex Fastener Corporation, there was also an extensive range of manufacturing technology companies, including Jern Yao, San Yung and Stampo. National Machinery was a surprise participant, courtesy of the recipient of the first PumaFX cold former to be installed in Taiwan. Throughout the two day show the
Kaohsiung Arena exhibits were busy, sometimes extremely so, although wider aisles and the significant increase in larger and more accessible stands prevented the log-jams reported from 2010. The Hanshin Arena, realistically a function room at the top of a department store, was noticeably quieter - despite sustained TAITRA efforts to encourage buyers to make the ten minute walk and nine floor elevator trip. Unquestionably some exhibitors in the secondary hall were disappointed as a result and some visitors, largely unaware of the space constraints facing the organisers, were also critical of the arrangement. TAITRA, though, should not feel
particularly defensive. In other respects the organisation of the event was consistently professional, with considerable attention to detail, especially in welcoming and facilitating international buyers invited to the show. That started with shuttle bus services to and from
the main hotels in Kaohsiung. During the exhibition TAITRA arranged close to 300 one-to-one meetings between international buyers and Taiwanese suppliers, and international visitors also had access to a quiet lounge, serving refreshments and providing access to the Internet. The ultimate measure of the
Taiwan International Fastener Show has to be the number and, in many ways more importantly, the quality of these international visitors. Numbers wise, TAITRA certainly should not be disappointed the 1,593 international buyers that attended during the two day show. A seven percent increase over 2010, it contrasts with a reduction in the number of domestic visitors from 7,188 in 2010 to 5,757 – arguably a positive trend for the organisers in that most domestic visitors would have been other manufacturers and traders, interesting for manufacturing technology exhibitors but a distraction for fastener manufacturers, unquestionably focused on maximising time with international buyers. The majority of these clearly originated
from North America and Europe – difficult to tell the actual balance between the two – which were joined by visitors from Japan, Australia and New Zealand, Brazil and India, amongst many other countries.
Judged on European visitors encountered during the show the quality of buyers and level of potential spend was exceptionally high. Many of Europe’s largest importers were well represented. While many had planned attendance at the show into a more extensive travel schedule to include factory visits in Taiwan and also stops in other Asian countries, a number of buyers saw the show as a time effective method to meet with established and already audited suppliers. Relatively few buyers appeared to be making a speculative visit looking to establish new relationships and there were not, apparently, many if any end users in the hall. Although a formal announcement has
not been made the clear presumption is that the Taiwan International Fastener Show will be staged again in two years’ time. One source of considerable relief to the organisers was the opening ceremony assurance from the mayor of Kaohsiung, Ms Chen Chu, that a new, custom-built Kaohsiung exhibition and conference centre will be completed at the end of 2013. Part of an ambitious harbour redevelopment project it will provide ample space for 1,500 booths – and the opportunity for the TIF organisers to treble the number of exhibitors and stage an unconstrained and potentially quite extraordinary fastener event.
Organisers gave directions to Hanshin Arena
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Fastener + Fixing Magazine • Issue 74 March 2012
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