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38 RTINNOVATIONS


SECURITY TAGGING GETS


‘ECO’ TREATMENT TAG Company targets dramatic cost and carbon supply chain waste savings with EAS packaging innovation


Electronic Article Surveillance (EAS) service provider TAG Company has announced ECOWrap, an innovation it says is currently being trialled by a number of retailers. ECOWrap is a development on conventional self-adhesive


security labels that are applied to billions of products on the High Street to reduce theft, but also contribute waste packaging. Having no backing liner and winding on itself like a tape,


ECOWrap reduces the level of waste produced instore. At less than half the weight of conventional security seals, it is designed to not only be better for the environment, but cheaper, according to the provider. Trials have also revealed that ECOWrap is quicker to apply to products and, over a period of a year, would save more than £14,000 in paid hours of application time across an estate of 500 stores. www.tagcompany.com


TESCO OPENS VIRTUAL 3D


FITTING ROOM F&F virtual fi tting service helps customers fi nd the right size and fi t when they shop for clothes online


Tesco became the fi rst UK retailer to use virtual 3D fi tting room technology on its Facebook page clothingattesco in February. Customers can create 3D digital versions of themselves from a photograph uploaded on to a virtual fi tting room page, and then “try on” the clothes from there. Customers using the service choose from a selection of 50 new season items and a further 10 garments will be added each week during the trial. If customers like what they try on, they can add to basket and purchase on the Tesco clothing website.


The F&F virtual 3D fi tting room also gives customers the


opportunity to try out various hairstyles to create different looks and even the option to share their favourite outfi ts with selected friends on Facebook for feedback. www.metail.co.uk


PAYSECURE PARTNERSHIP ENABLES TRANSACTION SECURITY Mako Networks and Phoenix Managed Networks partner to launch combined card industry standard service


Mako Networks, a cloud-based network management company, and Phoenix Managed Networks, a payment network services provider, have entered into an international agreement to provide a new solution called PaySecure to simplify payment security and compliance with the Payment Card


RETAIL TECHNOLOGY MARCH/APRIL 2012


Industry Data Security Standards (PCI DSS).


The PaySecure solution starts at merchant locations, where a Mako network appliance locks down payment networks to PCI DSS criteria and provides a primary connection to the internet. Each cloud- managed network appliance provides


onsite network security, while a customised central management system operated Phoenix Managed Networks is used to confi gure and apply continuous compliance monitoring tools and safeguards, and support to card-present merchants and small and midsized businesses. www.phoenixmanagednetworks.com


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