Continued The EPA staff and its Clean Air
Science Advisory Council — in its review of the national ambient air quality standards that is required every five years under the federal Clean Air Act — recommended that the EPA administrator consider imposing a much tighter particulate matter (PM) standard for nuisance dust. EPA Administrator Lisa Jackson indicated she doesn’t support the staff and Clean Air Science Advisory Council position in a letter dated Oct. 14 to Chairwoman Debbie Stabenow (D-Mich.) of the Senate Agriculture, Nutrition and Forestry Committee. Even with Jackson’s statement, the AMA and its partner organization, the All-Terrain Vehicle Association (ATVA), are concerned with the likelihood of a tougher PM standard, and, therefore, support the passage of H.R. 1633. To ask your senator to support the
bill, go to
AmericanMotorcyclist.com > Rights > Issues & Legislation, then enter your zip code in the “Find your Officials” box.
The AMA is tracking how federal lawmakers vote on issues of concern to motorcyclists and ATV riders, and this is one of the bills being tracked. The voting results will be included in the AMA’s 2012 “Vote Like A Motorcyclist” Voter Guide, which is a tool to help AMA and ATVA members decide how to cast their ballots in November.
Speed.com to Host the Moto Show with Jim Holley
After airing four successful pilot episodes in August 2011, “The Moto Show With Jim Holley” (TMS) has been picked up to run on
SPEEDTV.com as featured content (in addition to YouTube). Existing and new episodes of the weekly television web show will be hosted on an exclusive TMS page at
www.speedtv.com/feature/the-moto- show. The player graphics and look are consistent with TMS’ own online presence and will include advertising tied in with the player and series. “SPEED’s online initiatives include hosting entertaining content that viewers won’t find on the regular network,” commented Mark Mitchell, Executive Director at SPEED Digital Media. “‘The Moto Show’ is unique, well-produced and offers our motorcycle racing viewers something special. We want to work with the producers to build this property for the benefit of our viewers, advertisers and the motorcycle industry as a whole.” “It’s great that
SPEED.com has recognized the value and potential of
TMS by hosting it on their site,” said Todd Huffman, series creator and Executive Producer at Pipeline Digital Media. “With the awareness of the
SPEED.com audience, ‘The Moto Show’ will continue to gain traction and grow into the important motorsports media property as intended.”
Producers plan to be ready with new episodes of TMS for
SPEED.com for the 2012 Supercross season, working closely with the motorcycle industry to keep up to date with relevant guests and unique content on the program. Bringing on advertising and sponsorship partners are
the next steps to a firm re-launch schedule for The Moto Show. Producers will be working together with
SPEED.com to develop entertaining must-see episodes, and building traffic to provide an ideal platform for marketers to reach motorcycle enthusiasts.
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www.SS-OffRoadMagazine.com - JANUARY 2012 - S&S OFF ROAD MAGAZINE 25
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