ADVENTURES OUT WEST A
Alberta & British Columbia
Canada's West is a land of adventures. Whether the snow falls or the sun shines, this is a four- season destination, leading the way in adventure tourism
s the snow begins to fall and attention turns to wintersports, the iconic
attractions of Canada's West put Alberta and British Columbia firmly in the international spotlight. With ski resorts and snow conditions second to none, the western provinces never fail to impress boarders and skiers alike but while you rush to sell the slopes don’t forget these provinces really are true year-round destinations with a full four-season appeal. Whether your client is a hard-core
adventurer or a gentle explorer looking for soft adventure, the breathtaking landscapes of Canada's West offer endless possibilities. Where in winter they may be exploring the backcountry, in the spring they can be mountain climbing, biking or walking temperate rainforests. Where, during the snow they
are ice skating or pulling on their snowshoes, in summer they can be canoeing a turquoise lake and weaving between pristine off-shore islands, or horse-riding lush hillsides. To help raise the profile of their
adventure credentials the provinces are lead sponsors of the 2011 Adventure Film Festival which, through November, sees a series of short adventure films touring over 30 UK towns. The festival aims to tap into growing
demand for adventure tourism as people look to challenge themselves on their travels. The festival includes an exclusive preview of Charley Boorman’s latest motorcycle adventure across Canada and a series of other dare-devil adventures. Alberta and BC both offer the perfect
backdrop for adventure, combining breathtaking scenery, dramatic terrains
and accessible, easily bookable year- round activities. Visitors can explore by train, car and ferry and weave wilderness attractions together with safe, vibrant cities and towns. Access to Canada’s West is easy from
the UK via a direct nine-hour flight to Vancouver or just under nine hours to Calgary and Edmonton. Ideal itineraries are those which fly into Canada's West via BC and out via Alberta or vice versa. Whichever gateway your client
chooses, pristine wilderness is right on the edge of the cities. Start in BC and the journey begins in
the cosmopolitan city of Vancouver, a lively mix of culture and the great outdoors. Home to the food markets of Granville Island, the shopping district of Robson Street, North America’s third largest Chinatown, the quirky district of Yaletown and Stanley Park, this vibrant
Awesome adventures await in the stunning Canadian Rockies
24 WINTER 2011 • SELLING CANADA
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