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UK MONTHLY CHARTS: SEPTEMBER


As summer turns to autumn the UK games market has finally posted some year-on-year growth. Christopher Dring crunches the numbers and brings you the winners and losers for September...


THIS MONTH


SOFTWARE MARKET SHARE BY COMPANY (UNITS) 11 –


LAST MONTH EA


29  Microsoft 32  Ubisoft 43  Nintendo 515  Codemasters 64  Take-Two 75  Activsion 817  Capcom 911  Sony


10 8  Square Enix


25.0% 13.7% 8.3% 7.4% 6.9% 5.7% 4.1% 3.9% 3.1% 3.0%


It’s no surprise to see EA take 25 per cent of the software market in terms of units last month. FIFA 11alone sold almost 740,000 copies, and that was just one of seven EA titles in the Top 50. Meanwhile, Activision takes a tumble out of the Top Five, despite releasing a new Guitar Heroand Spider-mangame.


THIS MONTH


SOFTWARE MARKET SHARE BY COMPANY (VALUE) 12  EA


LAST MONTH


211  Microsoft 315  Codemasters 41  Nintendo 53  Take-Two 64  Ubisoft 718  Capcom 85  Activision 912  Sony


10 7  Square Enix


27.9% 19.6% 9.0% 6.9% 6.3% 5.5% 4.7% 4.1% 2.5% 2.5%


Microsoft has had a quiet year in terms of software - until Halo: Reachcame along. In terms of the money made from software, the platform holder has shot up nine places in the publisher rankings. Codemasters has also had a quiet year, but F1 2010 has seen the firm rise 12 places in the rankings.


UP F1helped Codemasters DOWN


leap up the rankings in terms of units and value


Blizzard’s Starcraft II fell 38 places in its second month


INDIVIDUAL FORMATS TOP 10S


PS3 - FULL PRICE 1


FIFA 11


2 F1 2010 3 Mafia II


4 Dead Rising 2 5 Sports Champions


6 Kane & Lynch 2: Dog Days 7 Red Dead Redemption 8 Tiger Woods PGA Tour 11 9 Tom Clancy’s HAWX 2 10 Start The Party


44 October 22nd 2010 EA


Codemasters 2K Games Capcom Sony


Square Enix Rockstar EA


Ubisoft Sony


XBOX 360 - FULL PRICE 1


Halo: Reach


2 FIFA 11 3 F1 2010


4 Dead Rising 2 5 Mafia II


6 Kane & Lynch 2: Dog Days 7 Sniper: Ghost Warrior 8 Tom Clancy’s HAWX 2 9 Red Dead Redemption


10 Guitar Hero: Warriors of Rock


Microsoft EA


Codemasters Capcom


2K Games Square Enix


City Interactive Ubisoft


Rockstar Activision


WII - FULL PRICE 1 Super Mario Galaxy 2


2 New Super Mario Bros Wii 3 Mario Kart Wii 4 Grease


5 Metroid: Other M 6 FIFA 11


7 Toy Story 3


8 LEGO Harry Potter Years 1-4 9 Tiger Woods PGA Tour 11 10 We Sing: Encore


Nintendo Nintendo Nintendo


505 Games Nintendo EA


Disney Warner EA


Nordic Games www.mcvuk.com UP Capcom 9


The number of places Microsoft moved up in the publisher rankings


1 4


EA’s share of the games sold in September


THIS MONTH


SOFTWARE MARKET SHARE BY FORMAT (UNITS) 11 –


LAST MONTH Xbox 360


24  Playstation 3 32  Nintendo DS 43  Nintendo Wii 55 – 66 – 77 –


PC Sony PSP Playstation 2


39.8% 24.9% 11.8% 11.5% 9.0% 2.6% 0.4%


In a month of big core releases, it’s been a tough month for Nintendo’s platforms. There were very few new Wii and DS games on the market, which saw Wii’s software market share fall 7.1 per cent in terms of units, with DS’s share falling by 9.8 per cent. That should change next month, with the release of Wii Party, Just Dance 2and Professor Layton and the Lost Future.


THIS MONTH


SOFTWARE MARKET SHARE BY FORMAT (VALUE) 11 –


LAST MONTH Xbox 360 22 – Playstation 3


34  Nintendo Wii 43  Nintendo DS 55 – 66 – 77 –


PC Sony PSP Playstation 2


48.7% 28.2% 8.9% 7.8% 4.5% 1.6% 0.2%


The success of core games such as FIFA 11, Halo: Reach, Dead Rising 2, F1 2010and Mafia II has seen Xbox 360 claim a huge chunk of the software market in terms of value. Microsoft’s machine accounted for almost half the money generated by video game sales last month. Although over 20 per cent behind Xbox 360, Sony’s PlayStation 3 still performed strongly with a 28.2 per cent share.


DOWN


rose 11 places in terms of money made thanks to Dead Rising 2


PSP’s share of game unit sales dipped to just 2.6%


UP The latest


Prince of Persia rose eight places in the Top 50 last month


DOWN


Nintendo’s software share by value fell 8.5%


UP


Xbox 360’s share of the


software market rose 15.3% in terms of units


48.7% Xbox 360


accounted for almost half of the UK software value


2.6%


The software share PSP has in terms of units


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