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EIGHTIES, NINETIES, NOUGHTIES The brands, people and technology that have dominated decades. This week: video games gore ‘80s: CRL GROUP


It was pretty much impossible to make a gory video game in the ‘80s – but that didn't stop enterprising young bucks like CRL's Clem Chambers from having a go anyway. The key was to get titles such as Draculaand Frankensteinrated by the BBFC, thus tempting under-age gamers into feeling all grown-up for buying a 15-rated game.


‘90s: MIDWAY


The pent-up bloodlust of modern society meant that Midway was exceptionally well-placed to clean up when it debuted the irrepressibly grim beat 'em up Mortal Kombatin 1992. Taking full advantage of the advances in gaming technology, the realistic- looking (for the time, anyway) digitised sprites displayed literally gut-wrenching visuals.


‘00s: ROCKSTAR


By the early noughties, gamers were all a bit desensitised to video game violence, and Rockstar clearly reckoned it needed cranking up a few notches. Manhuntupped the ante in spectacular style, actively encouraging players to snuff their enemies out in the most brutal manner possible, be it strangulation, suffocation or garrotting.


DAY OF THE DEAD


Capcom invited fans to dress up as worryingly convincing zombies and wander through London to promote Dead Rising 2. They look how we feel on Monday mornings.


Neil Ashurst, GAME, Gamestation


Andrew Thompson, Asda


James Cooke, Best Buy


Tim Ellis, HMV


Keith Sharpe, play.com


Sarah Jasper, The Hut


Nick Sultanti, Morrisons


Azeem Sadiq, Comet


Graham Chambers, Amazon


Danielle Fleming, DSGi


Igor Cipolletta, ShopTo


Anthony Stocker, Argos


Stephen Staley, Gameseek


Joanna Hunt, Tesco


Gurdeep Hunjan, Sainsburys


Phil Moore, Grainger Games


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