BettingBusinessInteractive • OCTOBER 2010
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cording to Chartwell offers ‘the most com- petitive return to player rates in the indus- try’. Both table games feature Chartwell’s flash-based graphics and underline the company’s continued investment in this core casino game category.
Chartwell has rounded out the product release with the new Mini Blackjack game, blackjack action which can be launched from anywhere on a Chartwell client’s web- site, WWII themed slot Victory Ridge, and Ash Gaming’s Goldrush Showdown.
Market expansion opportunities
ista Global Media CEO Alex Ko- towitz thinks the expansion of the gam- bling industry provides more supply oppor- tunities. He said: “MMORPG and computer game developers, land-based casinos, lot- teries and media entertainment brands have already ventured into online gaming. Because of its innovation, reinvention, and continuous growth, online gaming enables stakeholders to expand the reach of their products and services. We help them man- age these new businesses and territories with the right products and right ap- proach.”
V
The firm will be at EiGto discuss how the igaming industry is headed towards value added outsourcing solutions that not only reduce overhead costs, but also im- prove business development and market- ing processes.
GAMES
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MAZOOMA’S TONY OLIVER
Mazooma distances itself from Bell-Fruit
G
ames designer Mazoomahas split from fruit machine manufacturer
Bell-Fruit Groupand re-launched as Ma- zooma Interactive Games, a move that allows it to solely focus on delivering digi- tal content. The company currently has es- tablished partnerships with a number of top online brands such as SkyVegas, Be- fair, and Paddy Power. Managing director Tony Oliver ex- plained: “The move away from the Bell- Fruit Group and associated mechanical gaming gives a clear focus for the brand going forward and places us at the centre of the digital market. In the age of ‘content is king’, as content providers, we are well placed to further grow our business.”
SLOTS
Chandler takes on WagerWorks
W
agerWorksis to supply online game content to Victor Chandlervia the Openbet Fixed Odds Gaming Framework (FOGF). The games include Cleopatra, Mo- nopoly with Pass “Go” Bonus, Monopoly on a Roll, Cluedo, Rainbow Riches Pots of Gold, Elvis Top 20, Ca$hino and Wheel of Fortune Hollywood Edition. Andrew Dymock, head of casino & games for Victor Chandler, said: “Wager- Works are one of the leading games suppli- ers and have a fantastic portfolio of enter- taining titles. We are thrilled to be able to utilise them via Openbet and expect they will be very popular with our casino and games customers on
victorchandler.com.”
Scratch firm targets Scandinavia
N
eoGames, developer of scratch and instant win games, has formed a part- nership with iGaming experts Pinehurst Entertainment, to launch its newest white label
Lyckoskrapet.com. With NeoGames’ soft-gaming industry expertise and Pinehurst’s extensive marketing and affiliate experience,
Lyckoskrapet.com will embrace an impressive portfolio of over 80 games, localised and specifically catered for the Scandinavian market. NeoGames managing director Shay Bar Joseph said: “We are excited to expand within the Scandinavian market, making the appeal for soft gaming stronger and, at the same time, enhancing the credibility of this partnership.”
New Blackjack Tournaments
O
nline gaming software provider Mi- crogaminghas launched a host of in- novative changes to its Blackjack Tourna- ment schedule, in order to provide opera- tors with groundbreaking new tournament formats and products. The new pro- gramme includes innovative tournament types, designed to inject even greater liq- uidity into the network.
The new types, One-shot, Reloader, Ex- tender and Survivor, will also be joined by ‘Blackjack Attack’ - a new, weekly, $500 guaranteed Blackjack Tournament with multiple rounds, where the highest scoring players progress through the levels.
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