like the Grand Superior Lodge, MN, Barb Oswell, Director of Group Sales, emphasized balance, saying, “A good balance is critical. Your fi rst consideration must always be to fi nd suitable meeting space… But the success of your event is directly related to the overall experience.”
Relationship through Recreation
The outdoors are a signature element of a resort experience. Out-
door recreation is the perfect way to experience interaction away from the meeting. Whether golfi ng or kayaking, skiing or hiking, boating or horseback riding, it’s easier to connect when allowed to escape the confi nes of meeting rooms. Tiffany Bohrer, Director of Marketing & Public Relations at Big
Cedar Lodge, MO, agreed that recreation is important for meetings. For example, “Fishing is a brilliant teacher when it comes to build- ing the best team relationships and connections between colleagues. When its metaphors are applied to business, it can teach your team to lure in profi ts for a lifetime, with exercises in ‘match the hatch’, ‘the winning hook’ and ‘catch and release’.” Take time to fi nd out what your participants interests are and
choose a resort that correlates. Resort coordinators can fi nd the per- fect recreation onsite or in the area for your group. When the rec- reation is right, the experience will bond the group long after the meeting is over.
Relationship through relaxation
While exploring the grounds of a lodge resort, participants will
come to understand nature’s way of relaxation. Time may give the im- pression of slowing down, permitting attendees to enjoy leisure time and forget stressors. Bohrer said relaxing in nature nurtures relation- ship building with others. “Activities in nature’s paradise can grow powerful relationships in your business, and you will discover a wealth of life changing rituals that can only be found through the connection of the great outdoor adventure.”
Relationship with the resort
Resort staff are interested in creating relationships with their
guests. The high caliber of hospitality provided by the staff helps cre- ate meaningful relationships. This familial treatment quite often is what compels you to acquaint others with your experience. Dunn agrees that the relationship between guest and staff is what brings their guests back time and again to the Red Crown. “It seems that with every group, our staff becomes a natural extension of their orga- nization.” Oswell at the Grand Superior Lodge concurs that “It’s the personal and dedicated services that keep guests returning.” Bohrer at Big Cedar said, “The staff is like family to me and they bring that same sincerity to all of the guests that call this place home away from home.” For all the right reasons, consider a resort for your next meeting. In
addition to pulling off a successful meeting, you and your group will experience its real value - better business relationships.
WWW.MIDWESTMEETINGS.COM
Barb Oswell, Director of Group Sales at Grand Superior Lodge, MN
“Relationship building is rarely the only focus of your meeting or event; however improving
relationships is by far one of the most valuable outcomes.”
Tiffany Bohrer, Director of Marketing & Public Relations at Big Cedar Lodge, MO
Bob Dunn, owner of the Red Crown Lodge, WI
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