www.comms-dealer.com
MARKET REVIEW
ation that brings a smile
multiple platforms, like a shouldn’t forget that SIP can form supplying ISDN “VoIP has been with us for that business with million
phone and broadband can be used to deliver a channels. They also earn many years now. Engineers pound plus turnover run
connection for instance,” wide range of services, and additional revenue from are adept at installing and their email, internet, and
noted Cloudsdale. not just VoIP. Thanks to this xDSL connections and configuring routers, SIP banking on a single xDSL
flexibility, SIP has a big future supplementary services. connectivity is the same without any problem.
With VoIP and SIP, the ahead of it, regardless of The revenue for calls will as programming ISDN It shows how reliable
recurring revenue is not the services it is providing.” remain about the same. channels and numbers, xDSL has become.”
generated through the The key is the additional therefore no additional
rental of the equipment Voiceflex provisioned an applications SIP supports, skills are required.” There are huge revenue
underpinning these services, early commercial SIP trunk not all SIP carriers offer opportunities to be reaped
regular income comes in December 2005. During the same feature sets.” Taylor noted that ADSL2 has from VoIP, confirms Andy
from the additional services 2006-08 the firm carried had an impact on business Hollingworth, Director of
being offered once the out in-depth testing with Taylor noted that SIP is for the mass market. “It’s Wholesale. “Traditional
equipment has been put telephony manufactures, flexible compared to ISDN, now widely available from calls and lines products
in place, such as high and during this period the offering more business a number of different ISPs will not be able to
bandwidth broadband market was very much features and benefits for in 90 per cent of the UK. compete with lower cost,
services or premium and early adopter. During firms of all sizes. And it With standard speeds of converged services, and
non-geographic numbers. 2008 steady growth was shouldn’t be seen as a 1.3Meg this will support 20- comms dealers who
“For resellers to take full achieved. “From mid- threat. “Comms dealers plus SIP calls,” he added. don’t embrace SIP will
advantage of these kinds 2009 we experienced a used to just sell telephony “Voiceflex has direct and be squeezed out of the
of opportunities they massive increase in business systems, now they sell a indirect connections with market,” he said. “For
need to offer equipment throughout all product range of services – calls all the major channel those who are successful
and service bundles, so ranges. So far in 2010 and line, data service, ISPs, meaning the traffic in convergence, the good
that once the equipment there’s no let up in sales,” and mobile. SIP should is handed off directly to news is that the total
has been installed there said Paul Taylor, Managing be treated as a natural Voiceflex. We also have revenue is greater than
is then guaranteed Director. “Channel partners progression forward our own ADSL2 offering just a voice or just a data
recurring revenue,” added can earn more margin from ISDN and PSTN for voice only or voice proposition.
Cloudsdale. “Resellers selling SIP trunks than they connectivity,” he stated. and data. I am staggered Continued on page 41
Billing
4
,
& $("
 , && +
$&&$("
,)&.-$)(
4

."
$(+ ,
$(
+ ,).+
)(
*+).-
,.**)+-
(

 / &)*' (-
4
+)/$,$)($("
(" +
0$-#


(


.&3
&' (-
4
 +/$  ,%
.(-$)(&$-2
0$-#

,,.+(
4
F$1 
)$&
V)
().(
(
&&
, +/$
-2* ,
UK’s leading
WLR3 provider


)&.-$)( – over 100+
4


!)+

(

!.&&2
,.**)+- 
signed CPs
4
$()0,
, 
&$ (-
(
0 
*)+-&
)*-$)(,
4
(&2
,)&.-$)(
/$&&
-#-
$,
$(- "+- 
0$-#
 $&&$-2
4
F$+,-
$(

-)
")
&$/ 
(

+ 2
!)+


(

4
F,-
T+%
, +/$
,-&$,#' (-
4
 / &)* 
$(#).,
4

$"#
* + (-"
)!

,
()0
$(

0$-#








*+).-,
)
3
(
).-
')+
).-
$&&$("
(

)&.-$)(,
*& ,
&&
.,
)+
/$,$-
).+
0 
,$-
020 8614 9090
www.unionstreet.uk.com
www.comms-dealer.com COMMS DEALER MARCH 2010 37
Page 1  |  Page 2  |  Page 3  |  Page 4  |  Page 5  |  Page 6  |  Page 7  |  Page 8  |  Page 9  |  Page 10  |  Page 11  |  Page 12  |  Page 13  |  Page 14  |  Page 15  |  Page 16  |  Page 17  |  Page 18  |  Page 19  |  Page 20  |  Page 21  |  Page 22  |  Page 23  |  Page 24  |  Page 25  |  Page 26  |  Page 27  |  Page 28  |  Page 29  |  Page 30  |  Page 31  |  Page 32  |  Page 33  |  Page 34  |  Page 35  |  Page 36  |  Page 37  |  Page 38  |  Page 39  |  Page 40  |  Page 41  |  Page 42  |  Page 43  |  Page 44  |  Page 45  |  Page 46  |  Page 47  |  Page 48  |  Page 49  |  Page 50  |  Page 51  |  Page 52