NEWS
Maver bids to re-take market
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New premises, new management, new ways of thinking. Maver is set for a great 2020 as Sarah Phoenix moves on after rebuilding the company over the past three years. New ambition and new products to drive company ahead.
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Massimo Pirazzini is very happy with the progress Maver UK has made.
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Lee Edwards and his team have developed new products that customers want.
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Toni Nash, new general manager for Maver UK.
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Glyn Reynolds, the new commercial manager for the company.
1 32 | Tackle & Guns | November 2019 M
aver has moved into its new premises and is fi nancially stronger
than it’s ever been as it announces its new management line up. The move follows news that Sarah Phoenix has departed from Maver, effective end of October. Her successful legacy is now carried forward by Toni Nash, general manager for Maver UK, and Glyn Reynolds who has been appointed as the new commercial manager for the company.
And now the company is all set to re- take market share with a new portfolio of product and stock that’s ready to go. Massimo Pirazzini, a partner of Maver UK and Reglass, told T&G: “Over the past three years under the successful management of Sarah, Maver UK really has changed as a company.
“Brand perception has changed immensely. The brand is now seen in a very positive light – and it has really reinvented itself. “Sarah leaves the company in a
very strong fi nancial position – and in good hands with Toni, Glyn, and a really good team behind it.” And it’s Maver’s support of the independent dealer that has been highlighted as part of the company’s turn around in fortune. Something that the company is keen to continue with. Toni Nash told us: “Customer care is something we pride ourselves with. For a healthy business we must support all shops – and the independent dealer really is the lifeblood of this sport. It’s all about listening to what our customers want and delivering those needs.”
www.tandgmagazine.com
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