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EXECUTIVE HIRE SHOW REVIEW continue


designed to provide an elegant solution to the issue of having to re-hire equipment from other suppliers to satisfy customers, and making dozens of phone calls to fulfil a contract.


“For instance, if you wanted a 3-tonne dumper, you would be able to see everything that’s available and you just say ‘yes I want to hire that equipment’. Click of a button, job done,” said Caroline Kyriazis, Marketing Consultant for X-hire (www.X-hire.com). Plant hire companies can add their catalogue of equipment onto the site and instantly have prospective clients browse through that list and arrange a hire. X-hire says its site shares features with Amazon and eBay for fast, simple transactions.


Looking from a wider perspective, another consideration for hirers is the approaching start date of the GDPR (General Data Protection Regulation) requirements, which we discussed in an article in our November/December 2017 issue. Many companies have data and customer logs going back years, and perhaps face a tougher challenge adapting their current systems to meet compliance. “We have engaged with a GDPR specialist,” said inspHire’s


X-hire’s catalogue system has a minimalistic, modern layout.


Martin Bestwick. “If someone comes to you with a service access request and they want all the information you’ve got on them, your systems have to support that request.”


Hire systems and the latest functionality it offers can make the working lives of managers and customers easier and introduce more convenient ways of doing business. And for the software developers, the challenges they face are similar to those of hirers. As Point of Rental’s Greg Bennett, said, “The work actually begins after you make the sale. It’s taking a call at 6 o’clock in the morning to answer any question the customer has. We’re in the customer service business, too.”





OUR STRENGTHS AT WORK UNRIVALLED PERFORMANCE – INNOVATION NOT IMITATION SINCE 1948


Trust the Bradley and Dixon-Bate towing equipment ranges to deliver maximum performance and ultimate safety. By choosing the market leading towing components you ensure consistent, safe and secure operation with guaranteed quality.


 development - coupled with British engineering excellence and exceptional safety standards to deliver consistent, long service life in the most demanding of applications.


TRUST THE RANGE OF TRAILER & TOWING EQUIPMENT THAT WONT LET YOU DOWN! For our new catalogue contact; Helpline: 01926 818620 | sales.bradley@al-ko.co.uk | www.bradleydoublelock.co.uk AN COMPANY APPROVED TYPE


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