STAND J40
she has been running yoga and mindfulness classes for staff every Wednesday since November. They’re online too, so that staff working from home can join in. We have also nominated a couple of staff from other teams to look after our sponsorship and charitable activities,” says Andy.
By all accounts, the yoga classes are so relaxing that at least one staff member had to be nudged awake afterwards. There will be no falling asleep on the job at the
Executive Hire Show, where LFI is making its debut. It will undoubtedly be a distinctive display, but why EHS in the first place and what are the plans?
“The background begins with the new branding and the development of the PRo and TuFF ranges, and the desire to move more into the professional user market. Looking at the UK rental market was the obvious next step, where we can develop supply chains and relationships, and pick up new customers – perhaps even improve our market share.
Yoga and mindfulness classes take place every Wednesday.
“Our eight-metre stand will include a four- metre highly-illuminated bright orange central section, which is flanked by two two- metre black backgrounds. We will be showing a range of products that reflect what the hire market is looking for. We’re also bringing some of our more established
LFI - Profile
LFI sees further opportunities in the rental market.
products, such as the pole ladders, which is what the company is founded on. And we’re hoping to debut a brand new range of aluminium tower and podium products. We have so much equipment to choose from that we had to clear some space and plan the stand out in the factory!”
Prior planning always helps to improve performance, of course, and LFI is sure to make a splash at EHS. Visitors will find the company on Stand J40. All things considered, it’s hardly likely that anyone is going to miss them! n
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Jan/Feb 2022 - Executive Hire News 29
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