Instagram Advice
Why you need to be using Instagram reels to grow your business
Did you miss Instagram expert Estelle Keeber of Immortal Monkey at Printwear & Promotion LIVE! in April? Well, if so, don’t worry! Estelle recaps what she covered in her engaging seminar.
W
ith Instagram announcing that it is no longer a photo sharing app and is instead
focusing on becoming a video and entertaining platform, it is important to take this change into stride and find out how you can create successful content and work with the algorithm changes. You have probably seen reels all over Instagram, they are one of the most popular features on Instagram and everyone should be having a go at creating them!
What are reels?
Reels are short, fun videos to share onto your Instagram feed and can be up to 60 seconds long. The reels feature is very popular and creative and there are so many trends to recreate! You can add audio, filters, and different effects and Instagram will pay you for more than 1,000 views!
Why should you use them? Reels make content much more fun and users engage with video content more! It is also a great way to increase your visibility and even be featured on the explore page. Reels are entertaining so they can be kept very light-hearted and you can experiment and see what works for your account! There are lots of formats of reels so whether you’re confident on camera and want to dive straight in... or, if you’re a little camera shy why not share prerecorded content or behind-the-scenes from your business.
Creating reels can increase your chances of being discovered and seen by a bigger audience, with Instagram now focusing on pushing out more original video content from users this is the ideal time to be getting creative. Reels are great to create more brand awareness and show company
www.printwearandpromotion.co.uk
Feedback from clients
“I very much needed this beginner how-to! I’ve been wanting to figure out reels for a while and just didn’t know where to begin. Thank you!”
“I joined the party late and watched all the challenge today. After a bit of back and forth figuring out how to create and place the texts, I was able to create my first ever reel. It’s had over 4,000 views! Thank you Estelle for this!”
“Thanks Estelle, I had over 1,000 views on a reel yesterday where previously I’ve been lucky to get 250. This week has been really helpful.”
culture. Reels can be used just like any other content format to direct people to sign up, make a purchase and many other calls to actions that your business may use. They can increase your engagement 10x more than a regular feed post.
So, start creating today!
Readers of Printwear & Promotion can take advantage of these special offers and learn from the Instagram expert herself.
Estelle Keeber pictured at Printwear & Promotion LIVE! in April, where she shared the secrets to Instagram reels
Immortal Monkey is running a free seven day reels challenge in its Facebook group. This challenge has helped thousands of people to increase reach, visibility and engagement through creating reels all while having fun making them! With seven easy videos to follow, reels have never been easier to create! Just search ‘Immortal Monkey’ on Facebook to take part. Readers can also get the first months’ access to Immortal Monkey’s Members’ Hub for half the price (usually £15 per month). Membership gives you access to more than 10 training videos covering reels, transitions, photography, hashtags, Instagram stories and more... Just use the code INSTAQUEEN at checkout and get your first months’ access for just £7.50!
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