IAAPA Preview
www.parkworld-online.com
Attractions.io
Attractions.io, a leading creator of mobile visitor apps, will be exhibiting at this year’s IAAPA Expo in Orlando, Florida, from 14 – 17 November. The company will present a not-to-be-missed reveal during the show, for attraction operators, digital experts and agency owners.
T
he
Attractions.io team will be available to demonstrate the firm’s core platform, which includes its native guest-facing mobile apps and robust
operator console. This is ideal for attractions searching for a comprehensive guest experience platform that links every touch point in the guest journey and can launch in as little as six weeks.
During the trade show, attendees can: • Explore the interactive
Attractions.io park to discover how mobile technology reduces friction and unlocks the full potential of every visit.
• Learn how to unlock consensual guest data for better decision-making and enhanced experiences.
• Connect with
Attractions.io’s partnership experts and build a plan to integrate their technology into a unified experience for both guests and operators.
Over the past year,
Attractions.io has experienced quick and sustainable development, which has enabled the firm to expedite its product roadmap.
The guest experience platform now includes: • Major map updates, including rotatable and tiltable maps, along with a new Night Mode that has been used by Alton Towers.
• Enhanced user segmentation messaging by demographic, geolocation, guest data and purchase data.
• Deeplinks, allowing guests to load tickets directly from emails and allowing attraction operators to link to the apps directly from push notifications.
• In-app photos, enabling guests to purchase, download and share photos from their visit.
MapLayr from
Attractions.io
There was a single, primary reason why
Attractions.io created and developed its sophisticated mapping engine and wayfinding system: nothing else could meet its needs. In the present day, it has evolved into the most powerful mapping system available for location-based companies.
Attractions.io’s main platform, which includes native
mobile apps, has been powered by its mapping features, which are continually being improved and upgraded. In time for Halloween and the holidays, a new night mode was introduced this year, adding to the rotatable and tiltable map capability from the previous year. However, the business realised that there was a huge
opportunity to improve user experiences thanks to this innovative technology. Therefore, the team will announce at this year’s IAAPA Expo that, in order to meet the many needs of the attractions sector, its mapping feature will be available as a stand-alone SDK. It will also continue to be a key component of the core platform. The new MapLayr SDK provides enterprise-grade
mapping technology and wayfinding without the time and complexity involved with building map capabilities in-house. It offers multi-level, one-way, and accessible routes. To get going, all you need is an API key. The
Attractions.io team will be at booth #4343.
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NOVEMBER/DECEMBER 2023
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