Park News
Park World News in association with
rkworld-online.c Urban Air Adventure Park expands
the support and resources needed to ensure our operations deliver the ultimate customer experience." As the new owners and operators of the existing locations in Amarillo and Knoxville, Pat and Coleman Curry are determined to implement a comprehensive strategy focused on safety, recruiting and retaining top-tier staff, and delivering an exceptional customer experience. Their strategies include a strong safety record, establishing a customer and employee- friendly culture, flexible scheduling, and forging robust relationships with local school districts to attract and retain outstanding employees. Urban Air has garnered attention from seasoned, multi-unit entrepreneurs like Curry, seeking diversification opportunities while making a positive impact on children.
indoor adventure park operator and part of the With an extensive background in franchising and investment, Curry has acquired two existing Urban Air locations in Amarillo, Texas, and Knoxville, Tennessee, and has secured franchise agreements for future development in Lubbock and Abilene, Texas, signaling significant expansion for the brand across these markets.
Curry, alongside his son and chief operating officer, Coleman Curry, brings a wealth of experience and a stellar track record in the franchise industry to the brand. Notably, Pat Curry was one of the
largest and most successful Miracle-Ear franchisees, overseeing 110 stores and leaving a lasting mark in the hearing aid franchise sector. His franchising acumen spans a wide range of industries, from trucking and logistics to mining. Coleman Curry, a successful business operator in his own right, has a strong track record of managing and growing his own business, gaining respect among customers and employees along the way in the financial and commodity sectors.
"I'm thrilled to continue offering the Urban Air experience to families in Amarillo, Knoxville, Lubbock, and Abilene through businesses that positively impact children and families and make memories within each community,” said Curry. "Partnering with Unleashed Brands equips us with
Urban Air is the largest indoor adventure park operator in the world with over 20 different attractions such as intense ropes courses, Urban Air’s Sky Rider, Battle Beams, laser tag, dodgeball courts, electric Go-Karting, obstacle courses, and more. Every park also offers an easy-to-execute, state-of- the-art, fast-casual café.
PortAventura to partner with
FC Barcelona These experiences are expected to complement the future museum, commercial and leisure experience at FC Barcelona’s stadium complex Spotify Camp Nou which is due to open in November 2024.
They will also study projects on an international scale, such as the opening of specific entertainment zones and other, larger format theme parks under the FC Barcelona brand. Juli Guiu, vice president of FC Barcelona's marketing department, said: "This partnership with PortAventura World responds to FC Barcelona's strategy of exploring new ways to generate resources within the entertainment industry.”
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NOVEMBER/DECEMBER 2023
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