ICE 2018 In addition to the vast and robust video slot
portfolio, Zitro has demonstrated again why the company is the world leader in the video bingo market. New game titles such as Western Express, WinUp or Wonderful Lamp, combined with creative and super-fun promotions, as well as its proven loyalty system Club VIP Zitro, where the highlights in the Video Bingo section of the booth. The online world was covered by the Zitro Interactive team that has, once again, showed what Zitro is capable of now and in the future. And the future could not look brighter for
Zitro as the path is already set, it’s all systems go and the team is ready – ready to win!
Quixant I
CE Totally Gaming has traditionally been the centrepiece of Quixant’s global exhibition schedule, and this year’s event
proved no exception. Showcasing a full, rapidly-expanding portfolio at ICE, the premier manufacturer of PC-based
Merkur M
erkur Gaming and the entire Gauselmann Group presented a true ‘gaming experience’ at ICE 2018. The
‘gaming experience’ was what the Gauselmann Group had promised ahead of the show. With Merkur Gaming leading the line and joined with group subsidiaries Cashpoint and XTiP, edict, epg, GeWeTe, Blueprint Gaming from the UK and Spain’s Merkur Dosniha ‘all under one Sun’ the promise was delivered in full – and in great style. Taking pride of place on the Merkur booth
was a specially tri-theme area of gaming worlds, presenting games that took their inspiration from Egypt, Asia and from the ever-popular fruit games sector. Fruit games remain an ever-present classic, a firm player’s favourite that is now presented in a new, modern style.
A Buddha effigy and the Mandarin
character for ‘Luck’ greeted visitors to the Asia gaming world, where flying dragons, legendary jade treasures and Chinese lanterns combined to highlight the now- available ‘made by Merkur’ Asian games experience. Also a huge favourite with players across the globe are the games that have their origins in the fabled lands and endless deserts of ancient Egypt. Brand new at ICE were the game creations
of Merkur Gaming Americas Las Vegas-based subsidiary, Sunshine Games. With a rapidly expanding game range that is ‘made in America, by Americans and for Americans’
36 MARCH 2018
the Sunshine Games portfolio will help spearhead Merkur Gaming Americas 2018 entry into United States markets. In all, the Merkur Gaming display at ICE
featured more than 100 pin-sharp games that together illustrate the depth of innovation and creativity that marks Merkur Gaming as a world leader. Great games deserve and demand great cabinets and, alongside the established stars Avantgarde, Avantgarde Trio, Merkurstar and Evostar (all of which are also available in Merkur Gaming’s elegant matt
Black Series) ICE showed the launch of a brand-new product designed specifically for the needs of the high street, gastronomy and mass market sectors: the G-Box. This truly compact and robust cabinet brings together utmost quality and excellent gaming comfort. Featuring two 21.5” wide screen full HD monitors the G-Box is the ultimate space saver solution for bars and smaller arcades. Also on show at ICE was the all new
Merkur Gaming Curved cabinet that will have its international launch during 2018.
hardware platforms, gaming monitors and digital button decks experienced unprecedented interest in present, new and future solutions. The new QX-60, a high-powered Windows 7 and Linux compatible gaming platform which supports multiple 4K screens and a raft of innovative new on-board hardware, software and security features, made its European debut to substantial acclaim. The QxTrio 3-in-1 monitor, providing cost-effectiveness and high reliability levels relative to the curved screens it simulates, and 13.3” interactive PlayDeck were among impressive recent additions to a cutting-edge display portfolio. The company’s Gaming Ecosystem – Quixant’s extensive blend of unique hardware- and software-based features which serve as a major differentiator – was also well represented. Real-time demonstrations of Quixant’s unique video decoding infrastructure, tracing and logging tools, SAS communication stack and the newly launched QxBOOT BIOS attracted significant interest from an engineering standpoint. “This year represented our 13th appearance at ICE, and was our strongest yet,” said John
Malin, Sales Director for Quixant UK. “We see the event as a fundamental pillar of our yearly calendar. It is therefore very pleasing to see our considerable effort put into technology development receive a very positive reception, acting as a driver to move business even further forward through 2018.”
GPI G
aming Partners International started off 2018 with a very successful show at ICE in London. As a leading worldwide
supplier of table game products, GPI was proud to showcase its full suite of gaming currency, RFID solutions, playing cards and layouts. We met with many existing customers and also had many new inquiries about the innovative products that GPI offers. GPI’s most exciting news from the show came from the announcement of our global licensing and development agreements with BrainChip and Xuvi to develop our advanced Automated Table Solution (ATS). ATS
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