Focus on Soft Signage Vertex
Empowering printers Innotech
Demand for eco-friendly, lightweight print solutions is growing, so more printers are making the move into fabric-based soft signage. If you’re on the journey, having the right materials is essential – and Vertex by Innotech is a great place to start. Vertex is a leading range of polyester and R-PET soft signage materials designed for wide-format use. These fabrics are ideal for reusability, transport, and storage. They’re all compatible with either or all of dye sublimation, UV-C, and latex printing processes. It means you can get started without having to immediately invest in new technology. Vertex fabrics are designed to perform across a wide range of applications, from backlit displays and retail graphics to flags and event backdrops. The two most popular are Vertex BL240DS Black Back Fabric and Vertex BA180 Glacier Backlit Fabric. Ultimately, switching to fabric isn’t just about print quality or logistics – it’s about sustainability. PVC materials are gradually being phased out in favour of greener alternatives. Vertex helps meet environmental targets without compromising on print quality or durability.
As soft signage grows in retail, exhibitions, interiors, and events,
Vertex is empowering printers to offer responsible solutions – with the adaptability and performance needed to succeed.
www.innotechdigital.com Very Displays
Some examples of Very Displays’ soft signage products
Quickly adapt to changing messages and trends
in high-footfall environments, they’re ideal for retail and exhibitions. In 2026, the company plans to offer one of the most comprehensive lightbox portfolios, introducing battery-powered options and the Lumi-edge product. These lightboxes can be used as standalone displays or combined with accessories to create modular, branded spaces.
• Tube walls – With fast, tool-free assembly and effortless graphic changes, these tension fabric walls are a go-to choice. Available in widths from 1m to 6m, the pull over one-piece fabric graphics ensure a sleek, impactful finish with minimal effort. Paired with Very Displays’ exclusive accessories, they can also be configured modularly to create versatile branded environments.
In today’s market, customers need adaptable, cost-effective displays that deliver big impact with minimal effort. Soft signage provides the answer, combining lightweight structures with premium fabric graphics for a professional finish – perfect for quickly adapting to changing messages and trends. Very Displays specialises in textile printing and provides a comprehensive fabric range tailored to customers’ needs, that are highly portable and without the hassle of heavy, rigid materials:
• LED lightboxes – Very Displays’ LED lightboxes span from 85cm to a striking 6m. Designed to capture attention
www.signupdate.co.uk
• Freestanding displays – Complementing Very Displays’ backwalls, these freestanding fabric displays offer the same simple assembly with premium finish. From sleek retail tube frames to eye-catching 3D effect panels, Very Displays’ provides solutions to suit a wide range of requirements and budgets.
• Fabric counters – Complete your stand with these lightweight, portable brandable counters that deliver strong visual presence. Available in a range of shapes – from oval to impactful 2m-wide options – perfect for events and exhibitions.
www.verydisplays.com September/October 2025 | 53 |
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