NEWS HUB
Brompton becomes certified B Corp
BROMPTON has become a certified B Corp, joining a global community of businesses committed to using its business as a force for good. To achieve B Corp status, Brompton took the B Impact Assessment, a tool to help measure, manage, and improve positive impact performance for environment, communities, customers, suppliers, employees, and governance. In the assessment, Brompton scored an 85.1. To date, Brompton has manufactured more than one million
bikes and Will Butler-Adams, CEO at Brompton, believes now is the time for the brand to raise its voice.
He said: “Sustainability is not something to celebrate. It should be as natural as breathing – a given part of what and who we are as a business. “Brompton didn’t start with a bicycle designer, it began with a young engineer, Andrew Ritchie, believing there had to be a better way to move around the city— one that put freedom and happiness at the forefront.
“For nearly 50 years we have been slowly engineering this
quiet revolution from our factory in London, transforming how people live in cities across the world with our compact folding bike.”
Chicken CycleKit to distribute Burley in the UK and Ireland
CHICKEN CycleKit has kicked off 2024 by announcing it has become the new United Kingdom and Ireland distribution partner for US brand, Burley.
The Eugene, Oregon-based business is known for its range of kid, pet, and cargo bicycle trailers, accessories, and replacement parts, all designed for safety, durability, and adventure. Nicholas Martinez, director of sales and marketing at
Orro Bikes to offer CeramicSpeed upgrades
ORRO has announced that a number of its bikes are now available with CeramicSpeed upgrades.
These upgrade
options will be available on selected Venturi STC, Gold STC, Terra Ti and Terra C models.
Adam Glew, marketing manager at Orro Bikes, said: “We
are really happy to be able to offer this as an upgrade on our bikes, we have been fans for years and we know lots of our customers are too. CeramicSpeed is a brand with performance at the heart of what they do, which aligns perfectly with us and our bikes.”
www.bikebiz.com
Burley, said: “We’re thrilled to join forces with Chicken CycleKit. It’s no secret that the UK has had a challenging year, but we are excited for the opportunities that partnering with Chicken CycleKit will provide our riders and dealers. “We are confident in their
exceptional service levels and ability to deliver on the Burley brand promise of
supporting unparalleled biking experiences.” Muuvr secures $4.16 million in post-seed funding round
MUUVR, the activity app that motivates cyclists to be more active through rewards and community, has announced a
significant investment into the brand’s future. The capital will fuel the next chapter of Muuvr’s growth
strategy. This includes advancements in app development, marketing and acquisition campaigns, and the establishment of new partnerships. The $4.16 million secured exceeded Muuvr’s original funding
target and is further substantiated by the conversion of $1.67 million in founder loans at the same value as the post-seed round, resulting in a total capital increase of $5.84 million.
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