EUGENE EVANS ON LEVELLING UP HASBRO’S DIGITAL


TABLETOP: FROM MONOPOLY TO D&D AND BEYOND


Hasbro is back in a big way, enjoying huge mobile success with Monopoly Go! and hitting critical gold with Baldur’s Gate 3. What’s the secret and what’s next? Eugene Evans sat down with MCV to push back the screen


Eugene Evans is SVP of Digital Strategy and Licensing for Hasbro and Wizards of the Coast


22 | MCV/DEVELOP October/November 2024


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